Shoulder Strap Pad
FailShoppers spend an estimated $137K a year here, so Shoulder Strap Pad is a Fail.
- Flapen Score
- 48 / 100Top 46% of 8,101 Sports & Outdoors niches · +1 vs the category median of 4748
- Market size
- $137K/yr258K searches / yr
- 90-day growth
- +28.3%search demand this quarter
- Competition
- 49%top-5 click share · 11 brands · 24 sellers
Flapen Score
Shoulder Strap Pad against its category
The dotted line is the Sports & Outdoors average. Past it, Shoulder Strap Pad is stronger. Inside it, weaker.
Market
The Shoulder Strap Pad market on Amazon at a glance
Shoppers on Amazon United States searched for Shoulder Strap Pad 258K times last year and spent an estimated $137K. The top 5 brands take 86% of clicks. Demand peaks in Aug–Sep. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 258K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +28.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $137K a year.
- Searches, last 12 months
- 258K
- Growth, 90 days vs prior 90
- +28.3%
- Conversion, latest week
- 3.9%
- Market size, estimated
- $137Ka year
- Peak month
- August2.1× the quietest month
- Top search term
- shoulder strap pad79K searches a year
02 · Price
A sale here is worth $13.55.
Listings sell for $13.55 on average, from $6.21 to $21.63. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $13.55 that is $3K to $7K a year per listing.
- Average price
- $13.55under the $15 to $100 sweet spot
- Price range
- $6.21–$21.63
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$7K
- Returns
- 3.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #150 within Tactical & Personal Defense. It carries 649 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #150in Tactical & Personal Defense
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 649per listing
- Listings tracked
- 29
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Shoulder Strap Pad products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
24
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
49%
Top 20: 89%
Open market
11%
- Brand 140%
- Brand 222%
- Brand 311%
- Brand 47%
- Brand 55%
- Brand 64%
- Open — no brand owns it (5 brands, 11%)
Demand
Shoulder Strap Pad search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 2.1×
Search terms
Top Shoulder Strap Pad search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- shoulder strap pad79K/yr
- backpack strap pads26K/yr
- shoulder pad for bag strap19K/yr
- bag strap pad15K/yr
- strap pad12K/yr
- shoulder strap cushion15K/yr
- strap cushion8K/yr
- backpack shoulder pads12K/yr
- shoulder pads for straps10K/yr
- strap padding for crossbody bag7K/yr
Reviews and returns
What reviews say buyers love and hate about Shoulder Strap Pad
We read the reviews and the return reasons for every product selling here.
“Was not as thick as I would have liked”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shoulder Strap Pad questions
Answered from the same tracked data.









