Self Defense Bat

Shoppers searched for this 279K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $155K a year.

Searches, last 12 months

279K

Growth, 90 days vs prior 90

+11.1%

Conversion, latest week

1.7%

Market size, estimated

$155Ka year

Peak month

June2.0× the quietest month

Top search term

metal baseball bat39K searches a year

Listings sell for $33.60 on average, from $19.37 to $75.74. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $33.60 that is $8K to $17K a year per listing.

Average price

$33.60inside the $15 to $100 sweet spot

Price range

$19.37–$75.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$8K–$17K

Returns

2.6%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #114 within Baseball. It carries 1,058 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

100%

Out of stock, average day

6.5%

Average rank

#114in Baseball

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

1,058per listing

Listings tracked

19

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

51 months