Security Cable

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +30.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months

84K

Growth, 90 days vs prior 90

+30.5%

Conversion, latest week

3.5%

Market size, estimated

$62Ka year

Peak month

June1.9× the quietest month

Top search term

steel cable with loops23K searches a year

Listings sell for $21.38 on average, from $5.12 to $87.09. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.38 that is $0 to $2K a year per listing.

Average price

$21.38inside the $15 to $100 sweet spot

Price range

$5.12–$87.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.1%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #44 within Accessories. It carries 2,145 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

95%

Out of stock, average day

1.5%

Average rank

#44in Accessories

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

2,145per listing

Listings tracked

44

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months