Scuba Gear

Shoppers searched for this 653K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +49.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $428K a year.

Searches, last 12 months

653K

Growth, 90 days vs prior 90

+49.6%

Conversion, latest week

0.5%

Market size, estimated

$428Ka year

Peak month

July2.4× the quietest month

Top search term

scuba199K searches a year

Listings sell for $133.80 on average, from $9.07 to $1399.66. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $133.80 that is $0 to $13K a year per listing.

Average price

$133.80above the $15 to $100 sweet spot

Price range

$9.07–$1399.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$13K

Returns

5.7%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #2,220 within Water Sports. It carries 1,147 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

98%

Out of stock, average day

3.3%

Average rank

#2,220in Water Sports

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

1,147per listing

Listings tracked

44

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

53 months