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52

scooter wheels

Worth a look

Shows a sweet-spot price point ($23.83 avg), but a small market ($70K/yr) keeps it on the watch list.

Market size 17Growth 46Conversion 20Competition 87Returns 43Price range 88Avg price 95Brand share 66Review moat 84Quality gap 32

Avg price

Incredible$23.83

avg listing price — sweet spot $15–$100

Price range

Great$9.34–$71.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great28%

top-5 click share — an open shelf

Review moat

Great314.58

avg incumbent reviews — the moat a new listing must climb

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Growth

Okay+17.0%

90-day search growth — must beat 0% to launch

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$70K

$70K/yr · 185K searches

According to Flapen's Amazon United States niche tracking, scooter wheels is a $70K/yr Amazon United States market (185K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 52/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

scooter wheels market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$60K–$71K
units × avg price
Conversion rate
1.6%
Avg BSR
#196
Page quality
0%
Prime
99%
Sponsored
61%
Out of stock
5.0%
Avg brand age
43 months
Avg seller age
171 days

Competition & brand share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

21 falling

Sellers

32

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

28%

Top 20: 68%

Open market

29%

  • fomo team17%
  • Z-FIRST14%
  • Limit14%
  • CLAS FOX14%
  • CANWUPON7%
  • Little World6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +17.0% search growth over the last 90 days.
5K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 2.0×

Top scooter wheels search terms

  • scooter wheels83K/yr
  • pro scooter wheels28K/yr
  • scooter replacement wheels19K/yr
  • 110mm scooter wheels11K/yr
  • scooter wheels 110mm13K/yr
  • scooter wheel10K/yr
  • 100mm scooter wheels8K/yr
  • scooter wheels 120mm6K/yr
  • trick scooter wheels5K/yr
  • scooter wheel replacement3K/yr
All search terms

Top scooter wheels products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$3K6%$4K8%$6K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about scooter wheels

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“These are reliable, and light”

Size-Overall19%

“Fit perfectly”

Wheel Quality11%

“Great wheels for the price”

Value For Money8%

“The price was very reasonable”

Assembly/Installation7%

“and it will be smooth to install”

Advertised Vs Actual Product6%

“As advertised”

Durability5%

“Very durable”

Soft Feel4%

“Really smooth”

Ease Of Use3%

“Easy”

Strength2%

“Nice product solid build”

What buyers complain about

Flatness15%

“Never go flat”

Durability8%

“they tore apart in the middle of riding”

Wheel Quality8%

“My son broke the wheels that came on his scooter”

Size-Overall8%

“POOR FIT”

Advertised Vs Actual Product7%

“Doesnt match with the description”

Hard Feel6%

“Too Hard”

Quality-Overall5%

“Bearings are not very good”

Assembly/Installation5%

“hard to install”

Functionality-Overall4%

“it doesn't work”

Ease Of Use3%

“could not have been easier to swap out”

Top return reasons

Size-Overall76%
Advertised Vs Actual Product8%
Wheel Quality3%
Functionality-Overall2%
Compatibility-Overall2%
Defective Material/Parts1%
Material Quality1%
Value For Money1%
Assembly/Installation1%
Quality-Overall1%

Common questions

Is scooter wheels profitable to sell on Amazon United States?
The niche generates $70K/yr across 67 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +17.0%. Flapen's verdict: Worth a look (52/100).
How competitive is the scooter wheels niche?
21 brands and 32 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in scooter wheels?
Top complaints mined from reviews: Flatness, Durability, Wheel Quality. The return rate is 3.5%.
When does demand for scooter wheels peak?
Demand peaks in Aug–Sep–Oct; the busiest month runs 2.0× the quietest.
What does it cost to enter the scooter wheels niche?
Listings span $9.34–$71.58; the average listing price is $23.83 (sweet spot $15–$100). The average incumbent carries 315 reviews — the moat a new listing must climb.