Sawyer Water Filter

Shoppers searched for this 577K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

577K

Growth, 90 days vs prior 90

+17.3%

Conversion, latest week

6.1%

Market size, estimated

$1.4Ma year

Peak month

October1.8× the quietest month

Top search term

sawyer water filter227K searches a year

Listings sell for $38.59 on average, from $15.98 to $58.72. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At $38.59 that is $116K to $154K a year per listing.

Average price

$38.59inside the $15 to $100 sweet spot

Price range

$15.98–$58.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

3,000–4,000

Revenue per listing a year

$116K–$154K

Returns

1.5%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9 within Hydration & Filtration. It carries 17,146 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#9in Hydration & Filtration

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

17,146per listing

Listings tracked

8

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

57 months