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Saucer Sled

Fail

Demand is soft, at -93.9% this quarter, so Saucer Sled is a Fail.

Flapen Score
46
46 / 100
Ranks 4,344 of 8,101 Sports & Outdoors niches · −1 vs the category median of 47
Market size
$209K/yr268K searches / yr
90-day growth
-93.9%search demand this quarter
Competition
53%top-5 click share · 7 brands · 27 sellers

Flapen Score

Saucer Sled against its category

The dotted line is the Sports & Outdoors average. Past it, Saucer Sled is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Saucer Sled market on Amazon at a glance

Shoppers on Amazon United States searched for Saucer Sled 268K times last year and spent an estimated $209K. The top 5 brands take 96% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 268K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -93.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $209K a year.

Searches, last 12 months
268K
Growth, 90 days vs prior 90
-93.9%
Conversion, latest week
2.3%
Market size, estimated
$209Ka year
Peak month
January44.9× the quietest month
Top search term
saucer sled70K searches a year

02 · Price

A sale here is worth $34.15.

Listings sell for $34.15 on average, from $19.91 to $99.41. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $34.15 that is $9K to $17K a year per listing.

Average price
$34.15inside the $15 to $100 sweet spot
Price range
$19.91–$99.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$9K–$17K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

36% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #93 within Winter Sports. It carries 424 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings
36%
Prime listings
68%
Out of stock, average day
9.9%
Average rank
#93in Winter Sports
Average rating
4.06 starsAmazon United States average 4.42 stars
Average reviews
424per listing
Listings tracked
25

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Saucer Sled products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

27

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

53%

Top 20: 95%

Open market

2%

  • Brand 150%
  • Brand 232%
  • Brand 37%
  • Brand 44%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Saucer Sled search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 44.9×

Search terms

Top Saucer Sled search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • saucer sled70K/yr
  • snow saucer39K/yr
  • round sled14K/yr
  • snow saucers for sledding16K/yr
  • disc sled12K/yr
  • circle sled8K/yr
  • snow saucers7K/yr
  • sledding saucer11K/yr
  • sled saucer11K/yr
  • snow disc17K/yr

Reviews and returns

What reviews say buyers love and hate about Saucer Sled

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Durability”
2.6%of orders come back
“Broke on first use”
A buyer, on “Durability”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Saucer Sled questions

Answered from the same tracked data.