Skip to content

Salmon Lures

Maybe

An estimated 0.4% of orders come back. But shoppers spend an estimated $97K a year here, so Salmon Lures is a Maybe.

Flapen Score
56
56 / 100
Top 19% of 8,101 Sports & Outdoors niches · +9 vs the category median of 47
Market size
$97K/yr325K searches / yr
90-day growth
+92.8%search demand this quarter
Competition
37%top-5 click share · 15 brands · 44 sellers

Flapen Score

Salmon Lures against its category

The dotted line is the Sports & Outdoors average. Past it, Salmon Lures is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Salmon Lures market on Amazon at a glance

Shoppers on Amazon United States searched for Salmon Lures 325K times last year and spent an estimated $97K. The top 5 brands take 87% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 325K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +92.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.

Searches, last 12 months
325K
Growth, 90 days vs prior 90
+92.8%
Conversion, latest week
2.6%
Market size, estimated
$97Ka year
Peak month
June3.4× the quietest month
Top search term
mepps spinners72K searches a year

02 · Price

A sale here is worth $11.35.

Listings sell for $11.35 on average, from $5.14 to $26.22. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $11.35 that is $1K to $3K a year per listing.

Average price
$11.35under the $15 to $100 sweet spot
Price range
$5.14–$26.22
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 44% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #134 within Lures, Baits & Attractants. It carries 425 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
44%
Out of stock, average day
2.9%
Average rank
#134in Lures, Baits & Attractants
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
425per listing
Listings tracked
48

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
64 months

Products

Top Salmon Lures products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

15 rising

Sellers

44

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

37%

Top 20: 74%

Open market

10%

  • Brand 145%
  • Brand 228%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (9 brands, 10%)

Demand

Salmon Lures search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.4×

Search terms

Top Salmon Lures search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mepps spinners72K/yr
  • panther martin trout lures67K/yr
  • panther martin spinners32K/yr
  • mepps39K/yr
  • panther martin32K/yr
  • mepps aglia15K/yr
  • mepps trout spinners11K/yr
  • mepps fishing lures22K/yr
  • mepps aglia spinner6K/yr
  • panther martin lures7K/yr

Reviews and returns

What reviews say buyers love and hate about Salmon Lures

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Size-Overall”
0.4%of orders come back
“Hooks too large for trout”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Salmon Lures questions

Answered from the same tracked data.