rule 500 gph bilge pump
Worth a lookShows demand growing +75.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Great+75.0%90-day search growth — must beat 0% to launch
Avg price
Great$86.04avg listing price — sweet spot $15–$100
Review moat
Great436.37avg incumbent reviews — the moat a new listing must climb
Returns
Good2.4%return rate — above 5% kills the launch gate
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Market size
Good$320K$320K/yr · 68K searches
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$14.64–$270.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad94%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, rule 500 gph bilge pump is a $320K/yr Amazon United States market (68K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 56/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
rule 500 gph bilge pump market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $258K–$344K
- units × avg price
- Conversion rate
- 5.5%
- Avg BSR
- #42
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 52%
- Out of stock
- 1.0%
- Avg brand age
- 84 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
10 flat
Sellers
164
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
55%
Top 20: 92%
Open market
5%
- Rule81%
- SEAFLO7%
- Jabsco3%
- Amarine Made2%
- Sanuke2%
- IZTOR2%
- Open — no brand owns it (4 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — +75.0% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 3.3×
Top rule 500 gph bilge pump search terms
- rule bilge pump40K/yr
- rule 500 gph bilge pump6K/yr
- rule automatic bilge pump7K/yr
- 500 gph bilge pump4K/yr
- rule bilge pumps4K/yr
- rule bilge pumps for boats5K/yr
- rule pump3K/yr
Top rule 500 gph bilge pump products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Newest
by launch date
FengyingRise 1100GPH Bilge Pump with Float Switch & 1-1/8 Inch Hose Kit - High-Flow Fully Submersible Pump Automatic On/Off Switch and Durable Corrugated Hose for Boats Yachts Dinghies
FengyingRise$46.6927 rev
NEWMAIX 12V 2000GPH Automatic Electric Bilge Pump Marine Boat Submersible Water Pump with Built in Float Switch
NEWMAIX$64.6637 rev
Sanuke 500GPH Bilge Pump for Boats 3/4(19mm)Outlet 12V Manual Water Pump
Sanuke$14.6462 rev
1100 Gph Rulemate Auto Bilge Pump
Rule$117.96175 rev
Rule-Mate Automatic Submersible Bilge Pumps 12V RM500B- 500GPH with Auto Sense Intelligence - Thermal Cut-Off & Backflow Prevention - Compact Design for Boats - Easy Install Threaded Discharge
Rule$64.78183 rev
Trending
90-day click momentum
Rule Mate 800 12 Volts
Rule$89.054.4★
FengyingRise 1100GPH Bilge Pump with Float Switch & 1-1/8 Inch Hose Kit - High-Flow Fully Submersible Pump Automatic On/Off Switch and Durable Corrugated Hose for Boats Yachts Dinghies
FengyingRise$46.694.7★
1100 Gph Rule Bilge Pump
Rule$57.154.5★
Rule 800 GPH 20SA Electronic Sensing Bilge Pump-800
Jabsco$96.824.4★
Rule-Mate Automatic Submersible Bilge Pumps 12V RM500B- 500GPH with Auto Sense Intelligence - Thermal Cut-Off & Backflow Prevention - Compact Design for Boats - Easy Install Threaded Discharge
Rule$64.784.2★
What buyers say about rule 500 gph bilge pump
What buyers praise and complain about, mined from review topics.What buyers love
“Very well made”
“Great price”
“As advertised”
“Perfect fit”
“Seaflo bilge pump works good”
“It feels durable”
“No noise”
“It would be much more convenient”
“Works well and easy to install”
“match my current mounting just fine”
What buyers complain about
“Broke immediately”
“Auto feature doesnt work”
“Float operation not great”
“I'll try one more in case mine was poor quality control”
“This pump is extremely loud compared to the Rule pumps I have used in the past”
“Hose outlet was to large no 5/8 tube”
“We have a permanent slow leak in our boat that we keep in a boat slip all summer”
“Gets plugged too easily”
“Very small for the capacity”
“low say to install”
Top return reasons
Common questions
- Is rule 500 gph bilge pump profitable to sell on Amazon United States?
- The niche generates $320K/yr across 27 tracked products. 90-day search growth is +75.0%. Flapen's verdict: Worth a look (56/100).
- How competitive is the rule 500 gph bilge pump niche?
- 10 brands and 164 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in rule 500 gph bilge pump?
- Top complaints mined from reviews: Durability, Functionality-Overall, Buoyancy. The return rate is 2.4%.
- When does demand for rule 500 gph bilge pump peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 3.3× the quietest.
- What does it cost to enter the rule 500 gph bilge pump niche?
- Listings span $14.64–$270.92; the average listing price is $86.04 (sweet spot $15–$100). The average incumbent carries 436 reviews — the moat a new listing must climb.