rugby ball
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$25.64avg listing price — sweet spot $15–$100
Price range
Incredible$14.92–$40.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,249.38avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Market size
Okay$162K$162K/yr · 219K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, rugby ball is a $162K/yr Amazon United States market (219K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Sep–Dec. Verdict: Skip it — 46/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
rugby ball market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $154K–$205K
- units × avg price
- Conversion rate
- 2.9%
- Avg BSR
- #9
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 100%
- Out of stock
- 3.9%
- Avg brand age
- 55 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
6 falling
Sellers
17
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
45%
Top 20: 92%
Open market
0%
- Gilbert48%
- World Rugby Shop36%
- LUCA8%
- Mitre6%
- Rugby Imports2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.9% search growth over the last 90 days.Peak months: Sep, Dec · busiest ÷ quietest = 2.5×
Top rugby ball search terms
- rugby ball122K/yr
- gilbert25K/yr
- rugby ball size 516K/yr
- rugby balls13K/yr
- rugby ball size 48K/yr
- gilbert rugby ball9K/yr
- kids rugby ball6K/yr
- mini rugby ball5K/yr
- rugby ball kids5K/yr
- youth rugby ball5K/yr
Top rugby ball products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Gilbert WRS A XV Training Rugby Ball (Size 5)
Gilbert$25.364.7★597 rev
World Rugby Shop X Gilbert G-TR4000 Rugby Ball Size 5 - Durable Rugby Equipment - Triangular Surface Grip - 3 Ply Construction - Red
World Rugby Shop$29.964.5★503 rev
World Rugby Shop X Gilbert G-TR4000 Rugby Ball Size 4 - Durable Rugby Equipment - Triangular Surface Grip - 3 Ply Construction - Navy
World Rugby Shop$29.774.5★503 rev
Gilbert G-TR4000 Rugby Training Ball - Sky (5)
Gilbert$26.754.7★5,168 rev
Gilbert G-TR4000 Rugby Training Ball - Red (5)
Gilbert$25.174.7★5,168 rev
Newest
by launch date
LUCA Rugby Ball Size 4 for Youth Hand Stitched Super Grip Training Ball Durable 2-Ply Waterproof Surface for College & Club Practice
LUCA$17.6188 rev
LUCA Rugby Ball Size 5 - Hand Stitched Super Grip Training Ball - Durable 3-Ply Waterproof Surface for College & Club Practice
LUCA$19.5988 rev
Mitre Unisex Rugby Ball
Mitre$18.482,330 rev
Mitre Unisex Rugby Ball
Mitre$18.932,330 rev
World Rugby Shop X Gilbert G-TR4000 Rugby Ball Size 5 - Durable Rugby Equipment - Triangular Surface Grip - 3 Ply Construction - Fluro
World Rugby Shop$30.07503 rev
Trending
90-day click momentumGilbert G-TR4000 Rugby Training Ball - Sky (3)
Gilbert$25.334.6★
World Rugby Shop X Gilbert G-TR4000 Rugby Ball Size 5 - Durable Rugby Equipment - Triangular Surface Grip - 3 Ply Construction - Navy
World Rugby Shop$30.184.5★
LUCA Rugby Ball Size 4 for Youth Hand Stitched Super Grip Training Ball Durable 2-Ply Waterproof Surface for College & Club Practice
LUCA$17.614.6★
Mitre Unisex Rugby Ball
Mitre$18.484.4★
Gilbert G-TR4000 Rugby Training Ball - Red (5)
Gilbert$25.174.7★
What buyers say about rugby ball
What buyers praise and complain about, mined from review topics.What buyers love
“Overall, its the exact ball that I wanted, at the lowest price I could find, with prime overnight delivery and the 30 day return policy”
“Grip is nice”
“perfect size”
“Will keep using for years”
“Perfect for beginners”
“My students loved playing with it”
“Good practice rugby ball”
“As described”
“This ball feels as good as their Atom match ball”
“at the lowest price I could find”
What buyers complain about
“the ball couldn't remain inflated while sitting untouched”
“Ball continues to go flat after one use”
“Poor quality”
“Lasted less than a year”
“The stitching is a bit weird”
“After attempting to inflate there were leaks at both ends of the ball”
“Ball continues to go flat after one use”
“Major flaw in construction of this ball”
Top return reasons
Common questions
- Is rugby ball profitable to sell on Amazon United States?
- The niche generates $162K/yr across 29 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +0.9%. Flapen's verdict: Skip it (46/100).
- How competitive is the rugby ball niche?
- 6 brands and 17 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in rugby ball?
- Top complaints mined from reviews: Inflation/Deflation, Flatness, Quality-Overall. The return rate is 1.8%.
- When does demand for rugby ball peak?
- Demand peaks in Sep–Dec; the busiest month runs 2.5× the quietest.
- What does it cost to enter the rugby ball niche?
- Listings span $14.92–$40.37; the average listing price is $25.64 (sweet spot $15–$100). The average incumbent carries 1,249 reviews — the moat a new listing must climb.