Rucksack Backpack

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months

105K

Growth, 90 days vs prior 90

-14.0%

Conversion, latest week

0.6%

Market size, estimated

$60Ka year

Peak month

January1.3× the quietest month

Top search term

bushcraft backpack34K searches a year

Listings sell for $92.08 on average, from $21.11 to $277.84. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $92.08 that is $0 to $9K a year per listing.

Average price

$92.08inside the $15 to $100 sweet spot

Price range

$21.11–$277.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$9K

Returns

4.7%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #1,471 within Tactical & Personal Defense. It carries 3,222 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

99%

Out of stock, average day

0.7%

Average rank

#1,471in Tactical & Personal Defense

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

3,222per listing

Listings tracked

78

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

50 months