Rtic 65 Quart Cooler

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +156.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months

25K

Growth, 90 days vs prior 90

+156.2%

Conversion, latest week

0.4%

Market size, estimated

$26Ka year

Peak month

July4.6× the quietest month

Top search term

rtic 65 qt cooler11K searches a year

Listings sell for $253.42 on average, from $132.26 to $381.45. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $253.42 that is $0 to $25K a year per listing.

Average price

$253.42above the $15 to $100 sweet spot

Price range

$132.26–$381.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100–250

Units per listing a year

0–100

Revenue per listing a year

$0–$25K

Returns

0.8%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 23% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #416 within Camp Kitchen. It carries 1,877 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

23%

Out of stock, average day

0.0%

Average rank

#416in Camp Kitchen

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

1,877per listing

Listings tracked

13

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

61 months