Roller Blades

Shoppers searched for this 4.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

4.2M

Growth, 90 days vs prior 90

-8.9%

Conversion, latest week

0.6%

Market size, estimated

$1.4Ma year

Peak month

December2.5× the quietest month

Top search term

roller blades women adult642K searches a year

Listings sell for $59.68 on average, from $25.49 to $141.14. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $59.68 that is $15K to $30K a year per listing.

Average price

$59.68inside the $15 to $100 sweet spot

Price range

$25.49–$141.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

$15K–$30K

Returns

5.3%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #14 within Skates, Skateboards & Scooters. It carries 2,437 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

0.8%

Average rank

#14in Skates, Skateboards & Scooters

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

2,437per listing

Listings tracked

77

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

53 months