Rolflex

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $431K a year.

Searches, last 12 months

104K

Growth, 90 days vs prior 90

+13.7%

Conversion, latest week

5.2%

Market size, estimated

$431Ka year

Peak month

November2.0× the quietest month

Top search term

roleo10K searches a year

Listings sell for $80.20 on average, from $25.46 to $228.70. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 750 to 1,000 of them. At $80.20 that is $60K to $80K a year per listing.

Average price

$80.20inside the $15 to $100 sweet spot

Price range

$25.46–$228.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

750–1,000

Revenue per listing a year

$60K–$80K

Returns

4.1%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 16.5% of listings are out of stock. The average listing ranks #5,215 within Balance Trainers. It carries 442 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

93%

Out of stock, average day

16.5%

Average rank

#5,215in Balance Trainers

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

442per listing

Listings tracked

15

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months