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57

roinside

Worth a look

Shows demand growing +444.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 53Growth 100Conversion 10Competition 44Returns 100Price range 0Avg price 53Brand share 0Review moat 85Quality gap 95

Growth

Incredible+444.0%

90-day search growth — must beat 0% to launch

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Review moat

Great299.44

avg incumbent reviews — the moat a new listing must climb

Market size

Good$335K

$335K/yr · 257K searches

Avg price

Good$167.38

avg listing price — sweet spot $15–$100

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$143.71–$234.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, roinside is a $335K/yr Amazon United States market (257K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 57/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

roinside market data

Units sold / yr
2K–3K
avg 100–250/product
Revenue / yr
$335K–$418K
units × avg price
Conversion rate
0.8%
Avg BSR
#26
Page quality
0%
Prime
0%
Sponsored
100%
Out of stock
4.2%
Avg brand age
24 months
Avg seller age
200 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

0%

  • Roinside84%
  • WERHY12%
  • sigravy4%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 86 weeks — +444.0% search growth over the last 90 days.
13K8KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Jul · busiest ÷ quietest = 6.1×

Top roinside search terms

  • roinside electric scooter151K/yr
  • roinside electric scooter pink33K/yr
  • roinside28K/yr
  • roadside electric scooter10K/yr
  • roinside scooter14K/yr
  • roinside pink electric scooter5K/yr
  • electric scooter roin side5K/yr
  • roinside e scooter5K/yr
  • roonside electric scooter3K/yr
  • electric scooter roinside3K/yr
All search terms

Top roinside products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$34K20%$67K30%$101K40%$134K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about roinside

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall11%

“The build quality is solid”

Value For Money10%

“Great deal”

Battery Life9%

“Good battery life”

Ease Of Use9%

“Easy to control”

Assembly/Installation6%

“Very easy to assemble”

Fun/Entertainment Experience5%

“Fun and easy”

Strength5%

“The frame is quite sturdy”

Durability4%

“the tires are durable”

Charging3%

“easy to charge”

Wheel Quality3%

“The solid tires are great”

What buyers complain about

Battery Life17%

“Short battery life”

Durability15%

“Its falling apart”

Functionality-Overall11%

“slows way down”

Quality-Overall8%

“Cheap quality”

Advertised Vs Actual Product6%

“Not as advertised”

Value For Money5%

“a bit pricey”

Size-Overall4%

“Too small”

Charging3%

“unable to charge”

Noise Level2%

“The little bell is pretty loud”

Instructions/User Manual/Troubleshooting2%

“instructions aren't great”

Top return reasons

Functionality-Overall18%
Size-Overall17%
Battery Life15%
Defective Material/Parts9%
Charging8%
Advertised Vs Actual Product5%
Durability4%
Mechanism Issues3%
Noise Level3%
Value For Money2%

Common questions

Is roinside profitable to sell on Amazon United States?
The niche generates $335K/yr across 18 tracked products. 14 of 14 products launched in the last 360 days are still selling. 90-day search growth is +444.0%. Flapen's verdict: Worth a look (57/100).
How competitive is the roinside niche?
3 brands and 5 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in roinside?
Top complaints mined from reviews: Battery Life, Durability, Functionality-Overall. The return rate is 0.0%.
When does demand for roinside peak?
Demand peaks in May–Jun–Jul; the busiest month runs 6.1× the quietest.
What does it cost to enter the roinside niche?
Listings span $143.71–$234.64; the average listing price is $167.38 (sweet spot $15–$100). The average incumbent carries 299 reviews — the moat a new listing must climb.