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Rockbros Sunglasses

Maybe

Products sell for $40.48 on average, inside the sweet spot. But prices span $9.51–$446.74, mostly outside the sweet spot, so Rockbros Sunglasses is a Maybe.

Flapen Score
61
61 / 100
Top 9% of 8,101 Sports & Outdoors niches · +14 vs the category median of 47
Market size
$333K/yr481K searches / yr
90-day growth
+73.8%search demand this quarter
Competition
23%top-5 click share · 31 brands · 53 sellers

Flapen Score

Rockbros Sunglasses against its category

The dotted line is the Sports & Outdoors average. Past it, Rockbros Sunglasses is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rockbros Sunglasses market on Amazon at a glance

Shoppers on Amazon United States searched for Rockbros Sunglasses 481K times last year and spent an estimated $333K. The top 5 brands take 66% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 481K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +73.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $333K a year.

Searches, last 12 months
481K
Growth, 90 days vs prior 90
+73.8%
Conversion, latest week
1.7%
Market size, estimated
$333Ka year
Peak month
June2.5× the quietest month
Top search term
photochromic sunglasses198K searches a year

02 · Price

A sale here is worth $40.48.

Listings sell for $40.48 on average, from $9.51 to $446.74. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $40.48 that is $0 to $4K a year per listing.

Average price
$40.48inside the $15 to $100 sweet spot
Price range
$9.51–$446.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
5.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #343 within Glasses & Goggles. It carries 1,114 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#343in Glasses & Goggles
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
1,114per listing
Listings tracked
92

04 · Newcomers

8 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
23
Successful launches
8Amazon's first-year sales bar
Average brand age
47 months

Products

Top Rockbros Sunglasses products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

31 rising

Sellers

53

Top-5 brand share

66%

Top 20: 93%

Top-5 click share

23%

Top 20: 51%

Open market

29%

  • Brand 140%
  • Brand 28%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Rockbros Sunglasses search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.5×

Search terms

Top Rockbros Sunglasses search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • photochromic sunglasses198K/yr
  • rockbros sunglasses55K/yr
  • photochromic cycling glasses50K/yr
  • mtb glasses31K/yr
  • clear cycling glasses24K/yr
  • kapvoe sunglasses19K/yr
  • mountain bike glasses19K/yr
  • cycling goggles9K/yr
  • kapvoe9K/yr
  • mtb glasses men11K/yr

Reviews and returns

What reviews say buyers love and hate about Rockbros Sunglasses

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Quality-Overall”
5.5%of orders come back
“Inconsistent quality”
A buyer, on “Quality-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Rockbros Sunglasses questions

Answered from the same tracked data.