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Ring Clips

Fail

Products sell for $8.13 on average, outside the sweet spot, so Ring Clips is a Fail.

Flapen Score
48
48 / 100
Top 46% of 8,101 Sports & Outdoors niches · +1 vs the category median of 47
Market size
$142K/yr397K searches / yr
90-day growth
+17.6%search demand this quarter
Competition
45%top-5 click share · 37 brands · 44 sellers

Flapen Score

Ring Clips against its category

The dotted line is the Sports & Outdoors average. Past it, Ring Clips is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ring Clips market on Amazon at a glance

Shoppers on Amazon United States searched for Ring Clips 397K times last year and spent an estimated $142K. The top 5 brands take 51% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 397K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.

Searches, last 12 months
397K
Growth, 90 days vs prior 90
+17.6%
Conversion, latest week
4.4%
Market size, estimated
$142Ka year
Peak month
May1.9× the quietest month
Top search term
round carabiner42K searches a year

02 · Price

A sale here is worth $8.13.

Listings sell for $8.13 on average, from $4.50 to $24.85. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $8.13 that is $2K to $4K a year per listing.

Average price
$8.13under the $15 to $100 sweet spot
Price range
$4.50–$24.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$2K–$4K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #104 within Accessories. It carries 1,422 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#104in Accessories
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
1,422per listing
Listings tracked
42

04 · Newcomers

3 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
38 months

Products

Top Ring Clips products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

37 falling

Sellers

44

Top-5 brand share

51%

Top 20: 84%

Top-5 click share

45%

Top 20: 79%

Open market

45%

  • Brand 120%
  • Brand 215%
  • Brand 38%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Ring Clips search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 1.9×

Search terms

Top Ring Clips search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • round carabiner42K/yr
  • ring clips48K/yr
  • circle carabiner22K/yr
  • clip rings22K/yr
  • o ring clip24K/yr
  • ring clip21K/yr
  • spring o ring18K/yr
  • ring hook18K/yr
  • round carabiner clip16K/yr
  • ring hooks13K/yr

Reviews and returns

What reviews say buyers love and hate about Ring Clips

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Size-Overall”
3.6%of orders come back
“kinda small”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ring Clips questions

Answered from the same tracked data.