Rim Tape
MaybeThe products selling today average only 4.3★. But shoppers spend an estimated $157K a year here, so Rim Tape is a Maybe.
- Flapen Score
- 59 / 100Top 12% of 8,101 Sports & Outdoors niches · +12 vs the category median of 4759
- Market size
- $157K/yr189K searches / yr
- 90-day growth
- +47.7%search demand this quarter
- Competition
- 49%top-5 click share · 13 brands · 43 sellers
Flapen Score
Rim Tape against its category
The dotted line is the Sports & Outdoors average. Past it, Rim Tape is stronger. Inside it, weaker.
Market
The Rim Tape market on Amazon at a glance
Shoppers on Amazon United States searched for Rim Tape 189K times last year and spent an estimated $157K. The top 5 brands take 73% of clicks. Demand peaks in May–Jul. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 5.8% of those searches ended in a purchase.
Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +47.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $157K a year.
- Searches, last 12 months
- 189K
- Growth, 90 days vs prior 90
- +47.7%
- Conversion, latest week
- 5.8%
- Market size, estimated
- $157Ka year
- Peak month
- July2.7× the quietest month
- Top search term
- rim tape49K searches a year
02 · Price
A sale here is worth $14.26.
Listings sell for $14.26 on average, from $6.96 to $30.92. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $14.26 that is $4K to $7K a year per listing.
- Average price
- $14.26under the $15 to $100 sweet spot
- Price range
- $6.96–$30.92
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$7K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #147 within Parts & Components. It carries 1,416 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 1.8%
- Average rank
- #147in Parts & Components
- Average rating
- 4.33 starsAmazon United States average 4.42 stars
- Average reviews
- 1,416per listing
- Listings tracked
- 23
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Rim Tape products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Muc-Off Tubeless Rim Tape 25mm - Adhesive Bike Tire Liner Tubeless Tape for MTB/Road/Gravel Bikes - Tubeless Kit Including 10m Roll of Bike Tape
- Price
- $15.61
- Rating
- 4.5/5
- Reviews
- 3,948
- Age
- 6y ago

PSLER Bike Rim Strips Bicycle Rim Tape 29 Inch 18mm 1 Pair
- Price
- $6.96
- Rating
- 4.6/5
- Reviews
- 896
- Age
- 4y ago

Epessa Bike Bicycle Rim Strip Rim Tape Fits Size 12 14 16 20 24 26 27.5 700C-A Pair
- Price
- $9.56
- Rating
- 4.5/5
- Reviews
- 2,537
- Age
- 7y ago

WTB Tubeless Bicycle Rim Tape (30mm x 11m) Easy Tubeless Setup & Airtight Seal Compatible with All Tubeless Rims
- Price
- $15.87
- Rating
- 4.1/5
- Reviews
- 1,203
- Age
- 13y ago

Muc-Off Tubeless Rim Tape 35mm - Adhesive Bike Tire Liner Tubeless Tape for MTB/Road/Gravel Bikes - Tubeless Kit Including 10m Roll of Bike Tape
- Price
- $18.83
- Rating
- 4.5/5
- Reviews
- 3,948
- Age
- 6y ago
Trending
estimated 90-day click momentum
HARFINGTON 2pcs Bicycle Rim Strip 700C x 18mm PVC Bike Tire Liner Bicycle Wheel Rim Tape Inner Tube Tape Anti-Scratched Guard Cushion Pad Protector for Road MTB Mountain Bike
- Price
- $7.34
- Rating
- 4.5/5
- Reviews
- 28
- Age
- 1y ago

SILCA Ultimate Tubeless Rim Tape Bicycle Tubeless Rim Tape for Road Gravel & MTB High Pressure Airtight Bike Rim Tape 27mm 10m Roll
- Price
- $23.66
- Rating
- 3.4/5
- Reviews
- 48
- Age
- 7mo ago

PSLER Bike Rim Strips Bicycle Rim Tape 26 Inch 18mm 1 Pair
- Price
- $6.96
- Rating
- 4.6/5
- Reviews
- 896
- Age
- 4y ago

Stans NoTubes Rim Tape for Rim Interior (25mm)
- Price
- $15.89
- Rating
- 3.8/5
- Reviews
- 23
- Age
- 1y ago

Velox Rim Tape White 16mm x 2m (2-Pack)
- Price
- $14.50
- Rating
- 4.5/5
- Reviews
- 878
- Age
- 12y ago
Newest
by launch date
SILCA Ultimate Tubeless Rim Tape Bicycle Tubeless Rim Tape for Road Gravel & MTB High Pressure Airtight Bike Rim Tape 27mm 10m Roll
- Price
- $23.66
- Rating
- 3.4/5
- Reviews
- 48
- Age
- 7mo ago

LEBYCLE Tubeless Rim Tape Black 21/24/27/30/33/36mm x 10m Bike Rim Tape for Tubeless Road Gravel & MTB Wheels Strong Adhesive Easy Clean Removal(27mm)
- Price
- $15.25
- Rating
- 4.4/5
- Reviews
- 66
- Age
- 8mo ago

HARFINGTON 2pcs Bicycle Rim Strip 700C x 18mm PVC Bike Tire Liner Bicycle Wheel Rim Tape Inner Tube Tape Anti-Scratched Guard Cushion Pad Protector for Road MTB Mountain Bike
- Price
- $7.34
- Rating
- 4.5/5
- Reviews
- 28
- Age
- 1y ago

Stans NoTubes Rim Tape for Rim Interior (25mm)
- Price
- $15.89
- Rating
- 3.8/5
- Reviews
- 23
- Age
- 1y ago

BUCKLOS Tubeless Rim Tape 17/19/21/23/25/28/30/32/35mm Width x 10m Length Bike Wheel Rim Tape Suitable for Tubeless MTB/Road/Gravel Bikes Wheel Carbon Tubeless Kit -23mm
- Price
- $15.30
- Rating
- 4.2/5
- Reviews
- 244
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
43
Est. top-5 brand share
73%
Top 20: 100%
Est. top-5 click share
49%
Top 20: 96%
Open market
20%
- Muc-Off39%
- PSLER10%
- Velox9%
- BUCKLOS8%
- Epessa7%
- WTB7%
Demand
Rim Tape search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jul · busiest ÷ quietest = 2.7×
Search terms
Top Rim Tape search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- rim tape49K/yr
- tubeless rim tape43K/yr
- bike rim tape22K/yr
- tubeless tape14K/yr
- rim tape tubeless13K/yr
- bicycle rim tape10K/yr
- rim strip7K/yr
- rim tape 700c6K/yr
- mtb rim tape5K/yr
- 700c rim tape4K/yr
Reviews and returns
What reviews say buyers love and hate about Rim Tape
We read the reviews and the return reasons for every product selling here.
“Poor adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rim Tape questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









