Reindeer Games

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $156K a year.

Searches, last 12 months

123K

Growth, 90 days vs prior 90

-9.8%

Conversion, latest week

8.7%

Market size, estimated

$156Ka year

Peak month

December221.8× the quietest month

Top search term

reindeer antler ring toss game13K searches a year

Listings sell for $14.57 on average, from $10.31 to $18.38. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $14.57 that is $11K to $15K a year per listing.

Average price

$14.57under the $15 to $100 sweet spot

Price range

$10.31–$18.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$11K–$15K

Returns

5.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.9% of listings are out of stock. The average listing ranks #360 within Leisure Sports & Game Room. It carries 1,233 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

11.9%

Average rank

#360in Leisure Sports & Game Room

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

1,233per listing

Listings tracked

11

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months