Reflective Running Gear

Shoppers searched for this 299K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -46.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $185K a year.

Searches, last 12 months

299K

Growth, 90 days vs prior 90

-46.0%

Conversion, latest week

4.0%

Market size, estimated

$185Ka year

Peak month

November6.2× the quietest month

Top search term

reflective running gear119K searches a year

Listings sell for $15.39 on average, from $5.45 to $62.49. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $15.39 that is $4K to $8K a year per listing.

Average price

$15.39inside the $15 to $100 sweet spot

Price range

$5.45–$62.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

3.6%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #31 within Accessories. It carries 3,696 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#31in Accessories

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

3,696per listing

Listings tracked

26

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months