Is referee shirt womens profitable to sell on Amazon United States?

The niche generates $46K/yr across 34 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -5.5%. Flapen's verdict: Skip it (40/100).

How competitive is the referee shirt womens niche?

12 brands and 14 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 76% of demand.

What do buyers complain about in referee shirt womens?

Top complaints mined from reviews: Size-Overall, Material Quality, Thickness. The return rate is 8.3% — above our launch gate.

When does demand for referee shirt womens peak?

Demand peaks in Feb–Sep–Oct–Nov; the busiest month runs 8.8× the quietest.

What does it cost to enter the referee shirt womens niche?

Listings span $9.82–$19.64; the average listing price is $14.70 (sweet spot $15–$100). The average incumbent carries 255 reviews — the moat a new listing must climb.

referee shirt womens

Skip it

A small market ($46K/yr) — this niche doesn't clear our bar today.

Review moat

Great255.32

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$14.70

avg listing price — sweet spot $15–$100

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay$9.82–$19.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Bad-5.5%

90-day search growth — must beat 0% to launch

Returns

Bad8.3%

return rate — above 5% kills the launch gate

Market size

Bad$46K

$46K/yr · 127K searches

Signals High Returns

According to Flapen's Amazon United States niche tracking, referee shirt womens is a $46K/yr Amazon United States market (127K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Feb–Sep–Oct–Nov. Verdict: Skip it — 40/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

referee shirt womens market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $37K–$44K; units × avg price
Conversion rate: 2.4%
Avg BSR: #4,925
Page quality: 0%
Prime: 100%
Sponsored: 88%
Out of stock: 4.3%
Avg brand age: 46 months
Avg seller age: 199 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 rising

Sellers

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

43%

Top 20: 87%

Open market

17%

obmwang21%
Murray Sporting Goods19%
CUTIEHON13%
ChinFun12%
Okxiri10%
VKT7%
Open — no brand owns it (6 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -5.5% search growth over the last 90 days.

Peak months: Feb, Sep, Oct, Nov · busiest ÷ quietest = 8.8×

Open Trend

Top referee shirt womens search terms

referee shirt womens79K/yr -8.8%1.4% conv.
womens referee shirt21K/yr -10.3%1.8% conv.
referee shirt women13K/yr +10.9%1.2% conv.
ref shirt women9K/yr -4.5%1.5% conv.
women referee shirt5K/yr +21.0%1.4% conv.

All search terms

Top referee shirt womens products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

obmwang Referee Shirt for Womens and Mens Black and White Stripe Umpire Jersey V Neck Ref Uniform for Football Halloween

obmwang$11.994.6★574 rev

Referee Shirt Basketball Referee Shirt Men V-Neck Ref Shirt Black and White Stripe Mens & Womens Short Sleeve Referee Costume for Basketball Football Soccer (L)

Okxiri$9.824.6★76 rev

Murray Sporting Goods Womens Referee Shirt | Womens V-Neck Officials Jersey Halloween Costume or Waitress Uniform (Medium)

Murray Sporting Goods$13.224.4★1,288 rev

Murray Sporting Goods Womens Collared Referee Shirt | Womens Officials Jersey Halloween Costume or Waitress Uniform (Large)

Murray Sporting Goods$14.504.3★183 rev

CUTIEHON Womens Striped Referee Shirt for Basketball Halloween Costume

CUTIEHON$14.834.6★143 rev

Newest

by launch date

Referee Shirt Basketball Referee Shirt Men V-Neck Ref Shirt Black and White Stripe Mens & Womens Short Sleeve Referee Costume for Basketball Football Soccer (L)

Okxiri$9.8276 rev

6mo ago

WILLBEFIT Womens Referee Shirt Official Football Basketball V-Neck Ref Jersey for Halloween Costume Umpire Waitress Uniform L

WILLBEFIT$13.3510 rev

7mo ago

Referee Shirt for Men & Women 4-Piece Ref Uniform Set with Zipper Collar Whistle Hat & Penally Flag for Football & Soccer (Large)

WooWee$19.5822 rev

8mo ago

obmwang Referee Shirt for Womens and Mens Stripe Umpire Jersey Referee Hat Yellow Penalty Flag and Whistle for Football Halloween Medium

obmwang$18.95106 rev

1y ago

VKT Referee Shirt Womens Official Ref Jersey Black and White Stripe V-Neck Uniform for Basketball Football Soccer Halloween Costume S

VKT$13.82131 rev

2y ago

What buyers say about referee shirt womens

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall29%

“Fits as expected”

Quality-Overall11%

“Great Quality”

Comfort-Overall10%

“Super comfortable”

Material Quality7%

“breathable material that keeps me comfortable even during intense games”

Advertised Vs Actual Product6%

“gets the job done”

Weight Light6%

“The shirt itself is lightweight”

Value For Money3%

“It was worth the money”

Soft Feel3%

“Soft”

Ease Of Use2%

“It is a practical”

Fun/Entertainment Experience2%

“Fun”

What buyers complain about

Size-Overall33%

“Runs a little small”

Material Quality7%

“I am just not a fan of the feeling of the fabric”

Thickness5%

“yet thick material”

Thin3%

“The fabric is a little thin”

Stiffness2%

“I was worried it was going to be a stiff polyester”

Stitch/Finish/Polish1%

“Some of the stitching by the neckline was messed up”

Weight Heavy1%

“Heavier weight material then expected”

Transparency1%

“is not very see through so that was a surprising plus”

Comfort-Overall1%

“it started to feel less comfortable”

Durability1%

“not very durable over time”

Top return reasons

Size-Overall69%

Length8%

Chest Fit4%

Material Quality3%

Sleeve Fit2%

Advertised Vs Actual Product2%

Value For Money2%

Quality-Overall1%

Product Condition1%

Thin1%

Common questions

Is referee shirt womens profitable to sell on Amazon United States?: The niche generates $46K/yr across 34 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -5.5%. Flapen's verdict: Skip it (40/100).
How competitive is the referee shirt womens niche?: 12 brands and 14 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 76% of demand.
What do buyers complain about in referee shirt womens?: Top complaints mined from reviews: Size-Overall, Material Quality, Thickness. The return rate is 8.3% — above our launch gate.
When does demand for referee shirt womens peak?: Demand peaks in Feb–Sep–Oct–Nov; the busiest month runs 8.8× the quietest.
What does it cost to enter the referee shirt womens niche?: Listings span $9.82–$19.64; the average listing price is $14.70 (sweet spot $15–$100). The average incumbent carries 255 reviews — the moat a new listing must climb.