Referee Flag

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months

107K

Growth, 90 days vs prior 90

-30.3%

Conversion, latest week

7.8%

Market size, estimated

$116Ka year

Peak month

October4.7× the quietest month

Top search term

referee flags24K searches a year

Listings sell for $13.96 on average, from $5.69 to $30.90. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $13.96 that is $7K to $10K a year per listing.

Average price

$13.96under the $15 to $100 sweet spot

Price range

$5.69–$30.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$7K–$10K

Returns

2.6%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #1,502 within Football. It carries 239 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

4.0%

Average rank

#1,502in Football

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

239per listing

Listings tracked

22

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months