Red Whistle

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved +40.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months

32K

Growth, 90 days vs prior 90

+40.4%

Conversion, latest week

14.0%

Market size, estimated

$35Ka year

Peak month

October12.0× the quietest month

Top search term

red whistle27K searches a year

Listings sell for $7.75 on average, from $3.65 to $19.54. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $7.75 that is $2K to $4K a year per listing.

Average price

$7.75under the $15 to $100 sweet spot

Price range

$3.65–$19.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

2.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #86 within Coach & Referee Gear. It carries 925 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

8.2%

Average rank

#86in Coach & Referee Gear

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

925per listing

Listings tracked

10

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months