Skip to content

Race Belt

Fail

The top 5 products take 81% of clicks, so Race Belt is a Fail.

Flapen Score
45
45 / 100
Ranks 4,637 of 8,101 Sports & Outdoors niches · −2 vs the category median of 47
Market size
$137K/yr116K searches / yr
90-day growth
+77.1%search demand this quarter
Competition
81%top-5 click share · 10 brands · 14 sellers

Flapen Score

Race Belt against its category

The dotted line is the Sports & Outdoors average. Past it, Race Belt is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Race Belt market on Amazon at a glance

Shoppers on Amazon United States searched for Race Belt 116K times last year and spent an estimated $137K. The top 5 brands take 90% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 9.0% of those searches ended in a purchase.

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved +77.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $137K a year.

Searches, last 12 months
116K
Growth, 90 days vs prior 90
+77.1%
Conversion, latest week
9.0%
Market size, estimated
$137Ka year
Peak month
July2.4× the quietest month
Top search term
race belt20K searches a year

02 · Price

A sale here is worth $13.10.

Listings sell for $13.10 on average, from $6.93 to $21.79. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $13.10 that is $7K to $10K a year per listing.

Average price
$13.10under the $15 to $100 sweet spot
Price range
$6.93–$21.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$7K–$10K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #21,093 within Running. It carries 1,775 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.5%
Average rank
#21,093in Running
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
1,775per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top Race Belt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

14

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

7%

  • Brand 149%
  • Brand 220%
  • Brand 310%
  • Brand 47%
  • Brand 54%
  • Brand 62%
  • Open — no brand owns it (4 brands, 7%)

Demand

Race Belt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.4×

Search terms

Top Race Belt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • race belt20K/yr
  • triathlon race belt13K/yr
  • race bib belt14K/yr
  • bib belt17K/yr
  • triathlon belt9K/yr
  • race belt triathlon11K/yr
  • running bib belt9K/yr
  • bib belt for runners8K/yr
  • race number belt6K/yr
  • triathlon bib belt3K/yr

Reviews and returns

What reviews say buyers love and hate about Race Belt

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Size-Overall”
23%of negative reviews mention “Zipper Quality”
3.0%of orders come back
“the zipper broke”
A buyer, on “Zipper Quality”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Race Belt questions

Answered from the same tracked data.