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47

Pylon

Skip it

A small market ($62K/yr) — this niche doesn't clear our bar today.

Market size 16Growth 18Conversion 53Competition 56Returns 70Price range 90Avg price 95Brand share 65Review moat 68Quality gap 24

Avg price

Incredible$40.57

avg listing price — sweet spot $15–$100

Price range

Great$9.57–$95.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.2%

return rate — above 5% kills the launch gate

Review moat

Good789.44

avg incumbent reviews — the moat a new listing must climb

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-14.1%

90-day search growth — must beat 0% to launch

Market size

Bad$62K

$62K/yr · 35K searches

Is pylon profitable on Amazon?

According to Flapen's Amazon United States niche tracking, pylon is a $62K/yr Amazon United States market (35K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 47/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

pylon market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$81K–$101K
units × avg price
Conversion rate
4.4%
Avg BSR
#83
Page quality
0%
Prime
96%
Sponsored
84%
Out of stock
10.7%
Avg brand age
54 months
Avg seller age
166 days

Competition: brands, sellers & click share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 flat

Sellers

40

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

52%

Top 20: 95%

Open market

28%

  • Joewuzun30%
  • GoSports11%
  • Deekin11%
  • Desunqin9%
  • Mirepty6%
  • RoadHero6%

pylon demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.1% search growth over the last 90 days.
2K1KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.4×

Top pylon search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • pylon9K/yr
  • pylons9K/yr
  • football pylons10K/yr
  • pylons football6K/yr
All search terms

Top pylon products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$2K8%$5K12%$7K16%$10K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about pylon

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Good quality and compact”

Value For Money11%

“Good for the price”

Advertised Vs Actual Product9%

“Looks just like the photo”

Storage Capacity7%

“They store easily for future uses”

Ease Of Use7%

“Easy Use/Storage”

Weight Light4%

“Light and collapsible”

Durability4%

“very durable”

Size-Overall4%

“Great size and so much fun for the kiddos”

Strength4%

“Well built”

Color3%

“The color is bright”

What buyers complain about

Durability14%

“The bag is coming apart slightly”

Quality-Overall13%

“the storage bag is garbage quality”

Strength11%

“Flimsy, not flat”

Size-Overall10%

“These are too short”

Thickness9%

“thin/flimsy”

Thin7%

“Too thin”

Weight Light4%

“The sand inside is very light”

Advertised Vs Actual Product4%

“Pictures are very deceiving”

Reflectiveness3%

“only three of them had the reflective collars. just reflective tape”

Measurement/Reading Accuracy2%

“it does list the measurements so that was my own fault on not paying attention”

Top return reasons

Size-Overall34%
Strength14%
Value For Money8%
Weight Light7%
Material Quality6%
Advertised Vs Actual Product5%
Quality-Overall5%
Functionality-Overall4%
Weight Heavy3%
Thin2%

Common pylon questions

Is pylon profitable to sell on Amazon United States?
The niche generates $62K/yr across 25 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -14.1%. Flapen's verdict: Skip it (47/100).
How competitive is the pylon niche?
19 brands and 40 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in pylon?
Top complaints mined from reviews: Durability, Quality-Overall, Strength. The return rate is 2.2%.
When does demand for pylon peak?
Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 2.4× the quietest.
What does it cost to enter the pylon niche?
Listings span $9.57–$95.58; the average listing price is $40.57 (sweet spot $15–$100). The average incumbent carries 789 reviews — the moat a new listing must climb.