Purple Laser

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.

Searches, last 12 months

135K

Growth, 90 days vs prior 90

-8.3%

Conversion, latest week

1.3%

Market size, estimated

$74Ka year

Peak month

November1.6× the quietest month

Top search term

purple laser62K searches a year

Listings sell for $41.32 on average, from $11.08 to $81.63. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $41.32 that is $4K to $10K a year per listing.

Average price

$41.32inside the $15 to $100 sweet spot

Price range

$11.08–$81.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$4K–$10K

Returns

1.8%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #797 within Tactical & Personal Defense. It carries 985 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

0.9%

Average rank

#797in Tactical & Personal Defense

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

985per listing

Listings tracked

21

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months