Purple Hoverboard
Skip itPrices mostly outside the sweet spot ($101.32–$148.74) — this niche doesn't clear our bar today.
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$113.21avg listing price — sweet spot $15–$100
Returns
Okay3.2%return rate — above 5% kills the launch gate
Review moat
Okay2,280.4avg incumbent reviews — the moat a new listing must climb
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Growth
Bad-1.1%90-day search growth — must beat 0% to launch
Competition
Bad71%top-5 click share — a locked-up shelf
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$10K$10K/yr · 11K searches
Price range
Bad$101.32–$148.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Is purple hoverboard profitable on Amazon?
According to Flapen's Amazon United States niche tracking, purple hoverboard is a $10K/yr Amazon United States market (11K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 30/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
purple hoverboard market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 100–250
- avg 0–100/product
- Revenue / yr
- $11K–$28K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #92
- Page quality
- 0%
- Prime
- 70%
- Sponsored
- 90%
- Out of stock
- 24.4%
- Avg brand age
- 58 months
- Avg seller age
- 224 days
Competition: brands, sellers & click share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 rising
Sellers
9
Top-5 brand share
83%
Top 20: 93%
Top-5 click share
71%
Top 20: 100%
Open market
11%
- XERATH23%
- SIMATE23%
- HOVERSTAR19%
- FLYING-ANT10%
- Emaxusa7%
- --7%
- Open — no brand owns it (1 brand, 11%)
purple hoverboard demand & seasonality
Weekly Amazon search volume, last 104 weeks — -1.1% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 5.2×
Top purple hoverboard products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Starship Hoverboard with Bluetooth Speaker Chrome Color Self Balancing Scooters with Science Fiction Design and 6.5 inch LED Wheels (Chrome Pink)
HOVERSTAR$105.423.9★72 rev
XERATH All Terrain hoverboard for kids with Bluetooth Speakers self balancing scooter with LED Lights hoverboards for a 7-12 year old Gifts for Kids Teens Girls Boys (Purple)
XERATH$101.323.4★5 rev
SIMATE Scooter Bluetooth Speakers and LED Light-Up Wheels APP Control Dual 250W Motors 8.5 mph Max Speed & 8.5 Miles Max Range Gifts for Kids Adults Girls Boys
SIMATE$115.594.6★548 rev
FLYING-ANT Self Balance Scooter 6.5 with Speaker and LED Lights Red Lavender Purple
FLYING-ANT$106.334.3★4,950 rev
EMAXUSA 6.5 Hover Board for Kids Ages 6-12 Bluetooth Hover Board with Tunnel Light Style Wheels & Non-slip Footpads UL2272 Safety Certified (Purple)
Emaxusa$148.744.3★219 rev
Newest
by launch dateXERATH All Terrain hoverboard for kids with Bluetooth Speakers self balancing scooter with LED Lights hoverboards for a 7-12 year old Gifts for Kids Teens Girls Boys (Purple)
XERATH$101.325 rev
XERATH All Terrain hoverboard with Bluetooth Speaker and Led Lights hoverboard for kids UL 2272 Standard Self Balancing Scooters a great gift for boys and girls
XERATH$102.5125 rev
SIMATE Scooter Bluetooth Speakers and LED Light-Up Wheels APP Control Dual 250W Motors 8.5 mph Max Speed & 8.5 Miles Max Range Gifts for Kids Adults Girls Boys
SIMATE$115.59548 rev
SIMATE Scooter Bluetooth Speakers and LED Light-Up Wheels APP Control Dual 250W Motors 8.5 mph Max Speed & 8.5 Miles Max Range Gifts for Kids Adults Girls Boys
SIMATE$118.83548 rev
Starship Hoverboard with Bluetooth Speaker Chrome Color Self Balancing Scooters with Science Fiction Design and 6.5 inch LED Wheels (Chrome Pink)
HOVERSTAR$105.4272 rev
Trending
90-day click momentumXERATH All Terrain hoverboard with Bluetooth Speaker and Led Lights hoverboard for kids UL 2272 Standard Self Balancing Scooters a great gift for boys and girls
XERATH$102.514.8★
XERATH All Terrain hoverboard for kids with Bluetooth Speakers self balancing scooter with LED Lights hoverboards for a 7-12 year old Gifts for Kids Teens Girls Boys (Purple)
XERATH$101.323.4★
SIMATE Scooter Bluetooth Speakers and LED Light-Up Wheels APP Control Dual 250W Motors 8.5 mph Max Speed & 8.5 Miles Max Range Gifts for Kids Adults Girls Boys
SIMATE$115.594.6★
Starship Hoverboard with Bluetooth Speaker Chrome Color Self Balancing Scooters with Science Fiction Design and 6.5 inch LED Wheels (Chrome Pink)
HOVERSTAR$105.423.9★
LIEAGLE Self Balancing Scooter 6.5 Self Balancing Scooter with Many Certified Wheels LED Lights for Kids Adults(star purple)
LIEAGLE$110.474.2★
What reviews say buyers love and hate about purple hoverboard
What buyers praise and complain about, mined from review topics.What buyers love
“So much fun”
“Good Quality Hoverboard 👌 Cool one here very nice Hoverboard good”
“Excellent fun ride nice gift pretty good battery life”
“easy to use”
“yes worth the money good colors to choose from”
“Bluetooth works”
“She was especially excited about the Bluetooth speaker”
“Awesome gift”
“It feels very sturdy and well-made, not like some of the cheap plastic ones you see”
What buyers complain about
“Battery dies quickly”
“Not reliable, starts beeping after being on it for 2 minutes”
“is extremely small”
“it dies quickly”
“its not charging”
“I will say I thought the materials would be different”
“Wouldnt turn off, wouldnt balance, wheels would spin crazy when we turned on”
“Repairs will likely be as much or close to a new hoverboard”
“Nice hoverboard, color isn't the same as pictured”
Top return reasons
Common purple hoverboard questions
- Is purple hoverboard profitable to sell on Amazon United States?
- The niche generates $10K/yr across 10 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -1.1%. Flapen's verdict: Skip it (30/100).
- How competitive is the purple hoverboard niche?
- 7 brands and 9 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 83% of demand.
- What do buyers complain about in purple hoverboard?
- Top complaints mined from reviews: Battery Life, Noise Level, Size-Overall. The return rate is 3.2%.
- When does demand for purple hoverboard peak?
- Demand peaks in Nov–Dec; the busiest month runs 5.2× the quietest.
- What does it cost to enter the purple hoverboard niche?
- Listings span $101.32–$148.74; the average listing price is $113.21 (sweet spot $15–$100). The average incumbent carries 2,280 reviews — the moat a new listing must climb.