Pure Plank
FailThe top 5 products take 94% of clicks, so Pure Plank is a Fail.
- Flapen Score
- 36 / 100Ranks 6,827 of 8,101 Sports & Outdoors niches · −11 vs the category median of 4736
- Market size
- $148K/yr107K searches / yr
- 90-day growth
- -20.7%search demand this quarter
- Competition
- 94%top-5 click share · 7 brands · 13 sellers
Flapen Score
Pure Plank against its category
The dotted line is the Sports & Outdoors average. Past it, Pure Plank is stronger. Inside it, weaker.
Market
The Pure Plank market on Amazon at a glance
Shoppers on Amazon United States searched for Pure Plank 107K times last year and spent an estimated $148K. The top 5 brands take 94% of clicks. Demand peaks in Jan–Apr–Nov–Dec. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $148K a year.
- Searches, last 12 months
- 107K
- Growth, 90 days vs prior 90
- -20.7%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $148Ka year
- Peak month
- December5.3× the quietest month
- Top search term
- plank board39K searches a year
02 · Price
A sale here is worth $43.59.
Listings sell for $43.59 on average, from $16.49 to $133.70. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At $43.59 that is $11K to $22K a year per listing.
- Average price
- $43.59inside the $15 to $100 sweet spot
- Price range
- $16.49–$133.70
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $11K–$22K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #72 within Balance Trainers. It carries 2,804 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 86%
- Out of stock, average day
- 0.0%
- Average rank
- #72in Balance Trainers
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 2,804per listing
- Listings tracked
- 7
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Pure Plank products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
13
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
94%
Top 20: 100%
Open market
3%
- Brand 141%
- Brand 226%
- Brand 318%
- Brand 45%
- Brand 54%
- Brand 63%
- Open — no brand owns it (1 brand, 3%)
Demand
Pure Plank search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Apr, Nov, Dec · busiest ÷ quietest = 5.3×
Search terms
Top Pure Plank search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- plank board39K/yr
- pure plank36K/yr
- pure plank board10K/yr
- plank board for exercise6K/yr
- plank exercise equipment5K/yr
- planking board4K/yr
- planking3K/yr
- pure plank core trainer2K/yr
- pureplank2K/yr
Reviews and returns
What reviews say buyers love and hate about Pure Plank
We read the reviews and the return reasons for every product selling here.
“Wish they came with grip pads or something sticky to help keep it in one spot”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pure Plank questions
Answered from the same tracked data.









