Purdue
MaybeAn estimated 0.2% of orders come back. But demand is soft, at -9.0% this quarter, so Purdue is a Maybe.
- Flapen Score
- 56 / 100Top 19% of 8,101 Sports & Outdoors niches · +9 vs the category median of 4756
- Market size
- $212K/yr309K searches / yr
- 90-day growth
- -9.0%search demand this quarter
- Competition
- 22%top-5 click share · 24 brands · 564 sellers
Flapen Score
Purdue against its category
The dotted line is the Sports & Outdoors average. Past it, Purdue is stronger. Inside it, weaker.
Market
The Purdue market on Amazon at a glance
Shoppers on Amazon United States searched for Purdue 309K times last year and spent an estimated $212K. The top 5 brands take 68% of clicks. Demand peaks in Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 309K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $212K a year.
- Searches, last 12 months
- 309K
- Growth, 90 days vs prior 90
- -9.0%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $212Ka year
- Peak month
- December11.2× the quietest month
- Top search term
- purdue120K searches a year
02 · Price
A sale here is worth $27.37.
Listings sell for $27.37 on average, from $3.89 to $58.99. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $27.37 that is $0 to $3K a year per listing.
- Average price
- $27.37inside the $15 to $100 sweet spot
- Price range
- $3.89–$58.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #1,382 within T-Shirts. It carries 2,114 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 93%
- Out of stock, average day
- 5.5%
- Average rank
- #1,382in T-Shirts
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 2,114per listing
- Listings tracked
- 83
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Purdue products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Purdue University Official Distressed Primary Unisex Adult T-Shirt Black Small
- Price
- $17.94
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 5y ago

Purdue University Official Distressed Primary Unisex Adult T-Shirt Black Medium
- Price
- $17.67
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 5y ago

Purdue Boilermakers Arch Over Black Officially Licensed T-Shirt Small
- Price
- $22.23
- Rating
- 4.4/5
- Reviews
- 70
- Age
- 3y ago

UGP Campus Apparel PUR-721 - Purdue Boilermakers Arch Logo Engineering T-Shirt - Medium - Black
- Price
- $26.34
- Rating
- 4.7/5
- Reviews
- 279
- Age
- 7y ago

Rico Industries NCAA Purdue Boilermakers Classic 12 x 30 Felt Wall Dcor Pennant - Great for Home/Bed Room/Man Cave Dcor
- Price
- $11.33
- Rating
- 4.8/5
- Reviews
- 1,413
- Age
- 4y ago
Trending
estimated 90-day click momentum
UGP Campus Apparel AS03 - Purdue Boilermakers Arch Logo T-Shirt - X-Large - Vegas Gold
- Price
- $25.91
- Rating
- 4.6/5
- Reviews
- 4,121
- Age
- 9y ago

Barnesmith Purdue University Boilermakers Hooded Sweatshirt Heritage Charcoal Grey X-Large
- Price
- $47.04
- Rating
- 4.6/5
- Reviews
- 7,702
- Age
- 6y ago

Barnesmith Mens Classic - Cotton Long Sleeve T-Shirt with Classic Logo
- Price
- $18.25
- Rating
- 4.6/5
- Reviews
- 3,286
- Age
- 6y ago

Barnesmith Purdue University Boilermakers Long Sleeve Adult Unisex T-Shirt Heritage Black Small
- Price
- $28.99
- Rating
- 4.6/5
- Reviews
- 2,772
- Age
- 6y ago

PUR-721 - Purdue Boilermakers Arch Logo Engineering T-Shirt - Large - Black
- Price
- $26.15
- Rating
- 4.7/5
- Reviews
- 279
- Age
- 7y ago
Newest
by launch date
JanSport NCAA Officially Licensed Rival Quarter Zip Sweatshirt Long Sleeve Unisex 1/4 Zip Cotton-Polyester Blend with Stand-Up Collar Design & Tapered Raglan Sleeves Team Color
- Price
- $47.71
- Rating
- 4.8/5
- Reviews
- 56
- Age
- 1y ago

Purdue University Arch Logo Unisex Adult T Shirt Black Large
- Price
- $18.57
- Rating
- 4.5/5
- Reviews
- 274
- Age
- 1y ago

Rico Industries NCAA Purdue Boilermakers Wrist Lanyard Key Chain Cute Wristlet Strap Keychain Holder for Women Men Car Keys ID Badges Card Wallet Phone Camera
- Price
- $8.11
- Rating
- 4.7/5
- Reviews
- 502
- Age
- 3y ago

Purdue Boilermakers Arch Over Black Officially Licensed T-Shirt Small
- Price
- $22.23
- Rating
- 4.4/5
- Reviews
- 70
- Age
- 3y ago

YouTheFan NCAA Purdue Boilermakers Officially-Licensed Playing Cards - Original Artwork on All face Cards and Jokers - Teams Official Colors - Quality Linen Texture - Designed in The USA
- Price
- $5.13
- Rating
- 4.8/5
- Reviews
- 2,525
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 22% of clicks, no more. An open shelf where new products get seen.
Brands
24 falling
Sellers
564
Est. top-5 brand share
68%
Top 20: 98%
Est. top-5 click share
22%
Top 20: 50%
Open market
27%
- Purdue University21%
- Barnesmith20%
- UGP Campus Apparel13%
- LOGOVISION8%
- Elite Authentics6%
- Wes and Willy5%
Demand
Purdue search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 11.2×
Search terms
Top Purdue search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- purdue120K/yr
- purdue university apparel102K/yr
- purdue shirt20K/yr
- purdue merch29K/yr
- purdue gifts16K/yr
- purdue university11K/yr
- purdue decor7K/yr
- purdue apparel5K/yr
Reviews and returns
What reviews say buyers love and hate about Purdue
We read the reviews and the return reasons for every product selling here.
“Oversized”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Purdue questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









