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Powder Paint

Maybe

Products sell for $20.59 on average, inside the sweet spot. But demand is soft, at -29.9% this quarter, so Powder Paint is a Maybe.

Flapen Score
51
51 / 100
Top 36% of 8,101 Sports & Outdoors niches · +4 vs the category median of 47
Market size
$59K/yr82K searches / yr
90-day growth
-29.9%search demand this quarter
Competition
38%top-5 click share · 20 brands · 29 sellers

Flapen Score

Powder Paint against its category

The dotted line is the Sports & Outdoors average. Past it, Powder Paint is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Powder Paint market on Amazon at a glance

Shoppers on Amazon United States searched for Powder Paint 82K times last year and spent an estimated $59K. The top 5 brands take 64% of clicks. Demand peaks in Feb–Mar. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -29.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months
82K
Growth, 90 days vs prior 90
-29.9%
Conversion, latest week
3.5%
Market size, estimated
$59Ka year
Peak month
March1.7× the quietest month
Top search term
powder paint23K searches a year

02 · Price

A sale here is worth $20.59.

Listings sell for $20.59 on average, from $7.79 to $96.24. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $20.59 that is $0 to $2K a year per listing.

Average price
$20.59inside the $15 to $100 sweet spot
Price range
$7.79–$96.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #810 within Accessories. It carries 1,346 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
88%
Out of stock, average day
3.9%
Average rank
#810in Accessories
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
1,346per listing
Listings tracked
48

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
62 months

Products

Top Powder Paint products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 38% of clicks, no more. An open shelf where new products get seen.

$0$2K$4K$5K$7K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

29

Est. top-5 brand share

64%

Top 20: 100%

Est. top-5 click share

38%

Top 20: 74%

Open market

30%

  • Pro-Tec29%
  • Welch Products12%
  • Lurwind8%
  • BT Outdoors7%
  • CHANGTIKEJI7%
  • Color Blaze6%

Demand

Powder Paint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KBlack Friday '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 1.7×

Search terms

Top Powder Paint search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • powder paint23K/yr
  • pro tec powder paint14K/yr
  • powder paint for jig heads11K/yr
  • jig head paint8K/yr
  • jig paint6K/yr
  • paint powder5K/yr
  • powder paint for jigs5K/yr
  • protec powder paint5K/yr
  • pro-tec powder paint4K/yr

Reviews and returns

What reviews say buyers love and hate about Powder Paint

We read the reviews and the return reasons for every product selling here.

49%of positive reviews mention “Color”
24%of negative reviews mention “Color”
1.5%of orders come back
“Color doesnt come out”
A buyer, on “Color”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Powder Paint questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data