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Poo Powder

Maybe

An estimated 1.2% of orders come back. But shoppers spend an estimated $167K a year here, so Poo Powder is a Maybe.

Flapen Score
55
55 / 100
Top 22% of 8,101 Sports & Outdoors niches · +8 vs the category median of 47
Market size
$167K/yr166K searches / yr
90-day growth
+44.2%search demand this quarter
Competition
63%top-5 click share · 13 brands · 18 sellers

Flapen Score

Poo Powder against its category

The dotted line is the Sports & Outdoors average. Past it, Poo Powder is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Poo Powder market on Amazon at a glance

Shoppers on Amazon United States searched for Poo Powder 166K times last year and spent an estimated $167K. The top 5 brands take 78% of clicks. Demand peaks in Jun–Jul. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 8.6% of those searches ended in a purchase.

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +44.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $167K a year.

Searches, last 12 months
166K
Growth, 90 days vs prior 90
+44.2%
Conversion, latest week
8.6%
Market size, estimated
$167Ka year
Peak month
July2.2× the quietest month
Top search term
poo gel37K searches a year

02 · Price

A sale here is worth $11.77.

Listings sell for $11.77 on average, from $6.71 to $28.93. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $11.77 that is $12K to $15K a year per listing.

Average price
$11.77under the $15 to $100 sweet spot
Price range
$6.71–$28.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
$12K–$15K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #83 within Personal Care. It carries 809 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#83in Personal Care
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
809per listing
Listings tracked
17

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
46 months

Products

Top Poo Powder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

18

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

18%

  • Brand 139%
  • Brand 217%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 64%
  • Open — no brand owns it (7 brands, 18%)

Demand

Poo Powder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.2×

Search terms

Top Poo Powder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • poo gel37K/yr
  • poo powder19K/yr
  • poo gel for portable toilet19K/yr
  • camping toilet gel12K/yr
  • urine gel for portable toilet8K/yr
  • poo gel for camping toilet10K/yr
  • poo powder for portable toilet11K/yr
  • portable toilet gel7K/yr
  • poop gel for camping toilet5K/yr
  • urine gel4K/yr

Reviews and returns

What reviews say buyers love and hate about Poo Powder

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Smell”
17%of negative reviews mention “Functionality-Overall”
1.2%of orders come back
“It's not useful. Almost ineffective”
A buyer, on “Functionality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Poo Powder questions

Answered from the same tracked data.