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55

Poo Powder

Worth a look

Shows low returns (1.2%), but a small market ($167K/yr) keeps it on the watch list.

Market size 35Growth 65Conversion 81Competition 37Returns 91Price range 63Avg price 48Brand share 46Review moat 67Quality gap 35

Returns

Great1.2%

return rate — above 5% kills the launch gate

Conversion

Great8.6%

search→purchase rate — share of searches ending in a sale

Review moat

Good809.35

avg incumbent reviews — the moat a new listing must climb

Growth

Good+44.2%

90-day search growth — must beat 0% to launch

Price range

Good$6.71–$28.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$11.77

avg listing price — sweet spot $15–$100

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$167K

$167K/yr · 166K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Is poo powder profitable on Amazon?

According to Flapen's Amazon United States niche tracking, poo powder is a $167K/yr Amazon United States market (166K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 55/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

poo powder market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
15K–20K
avg 1,000–1,250/product
Revenue / yr
$177K–$235K
units × avg price
Conversion rate
8.6%
Avg BSR
#83
Page quality
0%
Prime
100%
Sponsored
94%
Out of stock
1.0%
Avg brand age
46 months
Avg seller age
155 days

Competition: brands, sellers & click share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

18

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

18%

  • CRAZYTHUR39%
  • oceanengine17%
  • OUMEE8%
  • Poesie7%
  • AceGold7%
  • VOLUNU4%
  • Open — no brand owns it (7 brands, 18%)

poo powder demand & seasonality

Weekly Amazon search volume, last 104 weeks — +44.2% search growth over the last 90 days.
6K4KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.2×

Top poo powder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • poo gel37K/yr
  • poo powder19K/yr
  • poo gel for portable toilet19K/yr
  • camping toilet gel12K/yr
  • urine gel for portable toilet8K/yr
  • poo gel for camping toilet10K/yr
  • poo powder for portable toilet11K/yr
  • portable toilet gel7K/yr
  • poop gel for camping toilet5K/yr
  • urine gel4K/yr
All search terms

Top poo powder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$17K20%$33K30%$50K40%$67K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about poo powder

What buyers praise and complain about, mined from review topics.

What buyers love

Smell28%

“they worked really well with absorbing the smell”

Advertised Vs Actual Product15%

“As Advertised”

Ease Of Use13%

“Easy to use”

Quality-Overall8%

“Excellent product”

Value For Money6%

“Great value”

Ease Of Cleaning6%

“Kept it clean”

Absorbency5%

“Good job absorbing liquids”

Portability5%

“Convenient and small to carry in pocket,”

Durability2%

“The durability”

Leak-Proof2%

“they don't leak”

What buyers complain about

Functionality-Overall17%

“It's not useful. Almost ineffective”

Absorbency13%

“Not as absorbent”

Ease Of Use9%

“harder to open”

Value For Money9%

“Expensive”

Leak-Proof7%

“LEAK HORRIBLY. Even when double bagged”

Advertised Vs Actual Product7%

“False Advertisement”

Size-Overall6%

“They are small”

Smell6%

“It may or may not have helped the smell”

Ease Of Cleaning4%

“covered EVERYTHING- that was not fun getting that cleaned up”

Stitch/Finish/Polish3%

“Don't hold liquid the bottom came undone at the seam”

Top return reasons

Advertised Vs Actual Product14%
Defective Material/Parts14%
Functionality-Overall13%
Material Quality11%
Quality-Overall9%
Value For Money7%
Size-Overall5%
Absorbency4%
Scratch Resistance4%
Leak-Proof3%

Common poo powder questions

Is poo powder profitable to sell on Amazon United States?
The niche generates $167K/yr across 17 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +44.2%. Flapen's verdict: Worth a look (55/100).
How competitive is the poo powder niche?
13 brands and 18 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 78% of demand.
What do buyers complain about in poo powder?
Top complaints mined from reviews: Functionality-Overall, Absorbency, Ease Of Use. The return rate is 1.2%.
When does demand for poo powder peak?
Demand peaks in Jun–Jul; the busiest month runs 2.2× the quietest.
What does it cost to enter the poo powder niche?
Listings span $6.71–$28.93; the average listing price is $11.77 (sweet spot $15–$100). The average incumbent carries 809 reviews — the moat a new listing must climb.