Pong
FailShoppers spend an estimated $3K a year here, so Pong is a Fail.
- Flapen Score
- 37 / 100Ranks 6,642 of 8,101 Sports & Outdoors niches · −10 vs the category median of 4737
- Market size
- $3K/yr30K searches / yr
- 90-day growth
- +51.1%search demand this quarter
- Competition
- 73%top-5 click share · 8 brands · 17 sellers
Flapen Score
Pong against its category
The dotted line is the Sports & Outdoors average. Past it, Pong is stronger. Inside it, weaker.
Market
The Pong market on Amazon at a glance
Shoppers on Amazon United States searched for Pong 30K times last year and spent an estimated $3K. The top 5 brands take 91% of clicks. Demand peaks in Nov–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +51.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.
- Searches, last 12 months
- 30K
- Growth, 90 days vs prior 90
- +51.1%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $3Ka year
- Peak month
- December3.8× the quietest month
- Top search term
- pong19K searches a year
02 · Price
A sale here is worth $37.93.
Listings sell for $37.93 on average, from $4.71 to $116.11. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $37.93 that is $0 to $4K a year per listing.
- Average price
- $37.93inside the $15 to $100 sweet spot
- Price range
- $4.71–$116.11
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #549 within Leisure Sports & Game Room. It carries 3,093 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #549in Leisure Sports & Game Room
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 3,093per listing
- Listings tracked
- 11
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Pong products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
8 falling
Sellers
17
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
5%
- Brand 137%
- Brand 218%
- Brand 315%
- Brand 412%
- Brand 510%
- Brand 64%
- Open — no brand owns it (2 brands, 5%)
Demand
Pong search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.8×
Search terms
Top Pong search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pong19K/yr
- pong game7K/yr
- deer pong2K/yr
- deer pong game1K/yr
Reviews and returns
What reviews say buyers love and hate about Pong
We read the reviews and the return reasons for every product selling here.
“This was actually a little flimsy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pong questions
Answered from the same tracked data.









