Pit Viper Sunglasses

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +40.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $977K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+40.1%

Conversion, latest week

1.3%

Market size, estimated

$977Ka year

Peak month

June2.7× the quietest month

Top search term

pit vipers606K searches a year

Listings sell for $64.26 on average, from $9.46 to $123.84. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $64.26 that is $16K to $32K a year per listing.

Average price

$64.26inside the $15 to $100 sweet spot

Price range

$9.46–$123.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$16K–$32K

Returns

2.9%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #285 within Glasses & Goggles. It carries 498 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

8.7%

Average rank

#285in Glasses & Goggles

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

498per listing

Listings tracked

44

12 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

9Amazon's first-year sales bar

Average brand age

48 months