Pilates Bar

Shoppers searched for this 308K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -27.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $233K a year.

Searches, last 12 months

308K

Growth, 90 days vs prior 90

-27.1%

Conversion, latest week

2.7%

Market size, estimated

$233Ka year

Peak month

August2.5× the quietest month

Top search term

pilates bar145K searches a year

Listings sell for $27.67 on average, from $9.50 to $132.45. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $27.67 that is $14K to $21K a year per listing.

Average price

$27.67inside the $15 to $100 sweet spot

Price range

$9.50–$132.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$14K–$21K

Returns

2.8%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 17.2% of listings are out of stock. The average listing ranks #239 within Pilates. It carries 1,704 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

95%

Out of stock, average day

17.2%

Average rank

#239in Pilates

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

1,704per listing

Listings tracked

21

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months