Pico Chair
FailThe top 5 brands take 100% of clicks, so Pico Chair is a Fail.
- Flapen Score
- 36 / 100Ranks 6,827 of 8,101 Sports & Outdoors niches · −11 vs the category median of 4736
- Market size
- $11K/yr9K searches / yr
- 90-day growth
- +72.3%search demand this quarter
- Competition
- 92%top-5 click share · 4 brands · 12 sellers
Flapen Score
Pico Chair against its category
The dotted line is the Sports & Outdoors average. Past it, Pico Chair is stronger. Inside it, weaker.
Market
The Pico Chair market on Amazon at a glance
Shoppers on Amazon United States searched for Pico Chair 9K times last year and spent an estimated $11K. All 4 brands take every click. Demand peaks in Jun–Jul–Aug–Oct. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +72.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.
- Searches, last 12 months
- 9K
- Growth, 90 days vs prior 90
- +72.3%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $11Ka year
- Peak month
- July3.4× the quietest month
- Top search term
- pico chair4K searches a year
02 · Price
A sale here is worth $92.87.
Listings sell for $92.87 on average, from $62.11 to $128.90. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $92.87 that is $0 to $9K a year per listing.
- Average price
- $92.87inside the $15 to $100 sweet spot
- Price range
- $62.11–$128.90
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$9K
- Returns
- 3.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #424 within Camping Furniture. It carries 439 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 86%
- Out of stock, average day
- 0.0%
- Average rank
- #424in Camping Furniture
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 439per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Pico Chair products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
12
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
92%
Top 20: 100%
Open market
0%
- Brand 172%
- Brand 218%
- Brand 36%
- Brand 44%
Demand
Pico Chair search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug, Oct · busiest ÷ quietest = 3.4×
Search terms
Top Pico Chair search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pico chair4K/yr
- pico arm chair3K/yr
- pico folding chair829/yr
- pico chair the compact folding chair1K/yr
Reviews and returns
What reviews say buyers love and hate about Pico Chair
We read the reviews and the return reasons for every product selling here.
“It is a little heavier than I thought it would be”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pico Chair questions
Answered from the same tracked data.