Pickleball Paddles
PassPickleball Paddles scores 65 out of 100, a Pass. Shoppers spend an estimated $36.9M a year here, search demand grew +44.1% this quarter, and an estimated 2.6% of orders come back.
- Flapen Score
- 65 / 100Top 4% of 8,101 Sports & Outdoors niches · +18 vs the category median of 4765
- Market size
- $36.9M/yr13.6M searches / yr
- 90-day growth
- +44.1%search demand this quarter
- Competition
- 25%top-5 click share · 23 brands · 117 sellers
Flapen Score
Pickleball Paddles against its category
The dotted line is the Sports & Outdoors average. Past it, Pickleball Paddles is stronger. Inside it, weaker.
Market
The Pickleball Paddles market on Amazon at a glance
Shoppers on Amazon United States searched for Pickleball Paddles 13.6M times last year and spent an estimated $36.9M. The top 5 brands take 69% of clicks. Demand peaks in Jun–Jul. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 13.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +44.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36.9M a year.
- Searches, last 12 months
- 13.6M
- Growth, 90 days vs prior 90
- +44.1%
- Conversion, latest week
- 2.8%
- Market size, estimated
- $36.9Ma year
- Peak month
- July2.3× the quietest month
- Top search term
- pickleball paddles6.1M searches a year
02 · Price
A sale here is worth $96.29.
Listings sell for $96.29 on average, from $9.77 to $276.87. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 6,000 to 8,000 of them. At $96.29 that is $578K to $770K a year per listing.
- Average price
- $96.29inside the $15 to $100 sweet spot
- Price range
- $9.77–$276.87
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 300K–400K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $578K–$770K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #62 within Tennis & Racquet Sports. It carries 1,689 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 5.5%
- Average rank
- #62in Tennis & Racquet Sports
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 1,689per listing
- Listings tracked
- 82
04 · Newcomers
14 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 14
- Successful launches
- 14Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Pickleball Paddles products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
BAGAIL Pickleball Paddles USAPA Approved Fiberglass Surface Pickleball Set Lightweight Pickle Ball Rackets with 4 Balls 1 Bag Designed in California for Traction and Stability - 2 Pack Black
- Price
- $24.14
- Rating
- 4.7/5
- Reviews
- 1,191
- Age
- 1y ago
MTEN Pickleball Paddles Set of 2 with 4 Balls Carry Bag & Grip Tapes
- Price
- $35.06
- Rating
- 4.7/5
- Reviews
- 8,289
- Age
- 3y ago
Selkirk Sport SLK Halo Power Max Pickleball Paddles | Carbon Fiber | Gray
- Price
- $93.90
- Rating
- 4.6/5
- Reviews
- 95
- Age
- 1y ago
Selkirk Sport LUXX Control Pickleball Paddles | Invikta Black
- Price
- $195.97
- Rating
- 4.5/5
- Reviews
- 149
- Age
- 10mo ago
JOOLA Ben Johns Perseus Pro IV 16mm Pickleball Paddle - Tech Flex Power - Elongated Shape for Power & Spin - Propulsion Core Increases Power & Touch - UPA-A Certified - USAP Approved - NFC Chip
- Price
- $263.89
- Rating
- 3.9/5
- Reviews
- 332
- Age
- 1y ago
Trending
estimated 90-day click momentum
Selkirk Sport SLK Dauntless Pickleball Paddle | Elongated Blue
- Price
- $150.30
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 5mo ago
Selkirk Sport SLK Dauntless Pickleball Paddles | Widebody Blue
- Price
- $154.62
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 5mo ago
Selkirk Sport LUXX Control Pickleball Paddles | Invikta Black
- Price
- $195.97
- Rating
- 4.5/5
- Reviews
- 149
- Age
- 10mo ago
DGYGQ Pickleball Paddles - Professional Carbon Fiber Paddle with Honeycomb Core Pickleball Rackets - Lightweight Precision & Enhanced Shock Absorption for High Spin & Powerful Shots (Grey)
- Price
- $39.83
- Rating
- 4.1/5
- Reviews
- 404
- Age
- 11mo ago
Selkirk Sport SLK Halo Power Max Pickleball Paddles | Carbon Fiber | Gray
- Price
- $93.90
- Rating
- 4.6/5
- Reviews
- 95
- Age
- 1y ago
Newest
by launch dateSelkirk Sport SLK Dauntless Pickleball Paddle | Elongated Blue
- Price
- $150.30
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 5mo ago
Selkirk Sport SLK Dauntless Pickleball Paddles | Widebody Blue
- Price
- $154.62
- Rating
- 4.5/5
- Reviews
- 42
- Age
- 5mo ago
Selkirk Sport LUXX Control Pickleball Paddles | Invikta Black
- Price
- $195.97
- Rating
- 4.5/5
- Reviews
- 149
- Age
- 10mo ago
DGYGQ Pickleball Paddles - Professional Carbon Fiber Paddle with Honeycomb Core Pickleball Rackets - Lightweight Precision & Enhanced Shock Absorption for High Spin & Powerful Shots (Grey)
- Price
- $39.83
- Rating
- 4.1/5
- Reviews
- 404
- Age
- 11mo ago
DGYGQ Pickleball Paddles T700 Raw Carbon Fiber Surface 16mm Polypropylene Honeycomb Core for All Skill Levels - Larger Sweet Spot for Max Spin Control & Power
- Price
- $41.93
- Rating
- 4.1/5
- Reviews
- 404
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 25% of clicks, no more. An open shelf where new products get seen.
Brands
23 falling
Sellers
117
Est. top-5 brand share
69%
Top 20: 99%
Est. top-5 click share
25%
Top 20: 58%
Open market
24%
- Selkirk Sport34%
- JOOLA14%
- BAGAIL8%
- MTEN7%
- Franklin Sports6%
- Jojolemon6%
Demand
Pickleball Paddles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 2.3×
Search terms
Top Pickleball Paddles search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pickleball paddles6.1M/yr
- pickleball2.1M/yr
- pickleball paddles set of 21.0M/yr
- pickleball paddle1.1M/yr
- pickleball set712K/yr
- joola pickleball paddle533K/yr
- selkirk pickleball paddle391K/yr
- pickle ball280K/yr
- pickle ball paddle220K/yr
- pickle ball rackets 2 pack154K/yr
Reviews and returns
What reviews say buyers love and hate about Pickleball Paddles
We read the reviews and the return reasons for every product selling here.
“Not Durable”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pickleball Paddles questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data