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Photochromic Ski Goggles

Fail

Demand is soft, at -85.9% this quarter, so Photochromic Ski Goggles is a Fail.

Flapen Score
40
40 / 100
Ranks 6,016 of 8,101 Sports & Outdoors niches · −7 vs the category median of 47
Market size
$20K/yr87K searches / yr
90-day growth
-85.9%search demand this quarter
Competition
30%top-5 click share · 25 brands · 98 sellers

Flapen Score

Photochromic Ski Goggles against its category

The dotted line is the Sports & Outdoors average. Past it, Photochromic Ski Goggles is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Photochromic Ski Goggles market on Amazon at a glance

Shoppers on Amazon United States searched for Photochromic Ski Goggles 87K times last year and spent an estimated $20K. The top 5 brands take 48% of clicks. Demand peaks in Jan–Feb–Mar–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -85.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-85.9%
Conversion, latest week
0.4%
Market size, estimated
$20Ka year
Peak month
January17.7× the quietest month
Top search term
photochromic goggles8K searches a year

02 · Price

A sale here is worth $62.14.

Listings sell for $62.14 on average, from $13.31 to $291.76. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $62.14 that is $0 to $6K a year per listing.

Average price
$62.14inside the $15 to $100 sweet spot
Price range
$13.31–$291.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
5.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

66% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 15.6% of listings are out of stock. The average listing ranks #1,825 within Winter Sports. It carries 829 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
66%
Prime listings
96%
Out of stock, average day
15.6%
Average rank
#1,825in Winter Sports
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
829per listing
Listings tracked
53

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
60 months

Products

Top Photochromic Ski Goggles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

25 rising

Sellers

98

Top-5 brand share

48%

Top 20: 96%

Top-5 click share

30%

Top 20: 68%

Open market

46%

  • Brand 114%
  • Brand 211%
  • Brand 39%
  • Brand 49%
  • Brand 56%
  • Brand 66%

Demand

Photochromic Ski Goggles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Mar, Nov, Dec · busiest ÷ quietest = 17.7×

Search terms

Top Photochromic Ski Goggles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • photochromic goggles8K/yr
  • glade optics6K/yr
  • photochromic ski goggles33K/yr
  • glade goggles8K/yr
  • glade optics ski goggles9K/yr
  • glade adapt 2 ski goggles6K/yr
  • glade adapt 23K/yr
  • glade ski goggles men3K/yr
  • glade goggles ski3K/yr
  • glade ski goggles5K/yr

Reviews and returns

What reviews say buyers love and hate about Photochromic Ski Goggles

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Value For Money”
16%of negative reviews mention “Size-Overall”
5.7%of orders come back
“So tiny”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Photochromic Ski Goggles questions

Answered from the same tracked data.