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Philadelphia Eagles Kids

Fail

Demand is soft, at -31.4% this quarter, so Philadelphia Eagles Kids is a Fail.

Flapen Score
49
49 / 100
Top 43% of 8,101 Sports & Outdoors niches · +2 vs the category median of 47
Market size
$252K/yr246K searches / yr
90-day growth
-31.4%search demand this quarter
Competition
22%top-5 click share · 34 brands · 46 sellers

Flapen Score

Philadelphia Eagles Kids against its category

The dotted line is the Sports & Outdoors average. Past it, Philadelphia Eagles Kids is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Philadelphia Eagles Kids market on Amazon at a glance

Shoppers on Amazon United States searched for Philadelphia Eagles Kids 246K times last year and spent an estimated $252K. The top 5 brands take 65% of clicks. Demand peaks in Feb–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 246K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -31.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $252K a year.

Searches, last 12 months
246K
Growth, 90 days vs prior 90
-31.4%
Conversion, latest week
3.0%
Market size, estimated
$252Ka year
Peak month
February9.2× the quietest month
Top search term
eagles helmet39K searches a year

02 · Price

A sale here is worth $33.46.

Listings sell for $33.46 on average, from $6.98 to $300.84. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $33.46 that is $0 to $3K a year per listing.

Average price
$33.46inside the $15 to $100 sweet spot
Price range
$6.98–$300.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #630 within Sports Equipment. It carries 2,359 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
84%
Out of stock, average day
14.7%
Average rank
#630in Sports Equipment
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
2,359per listing
Listings tracked
100

04 · Newcomers

1 of last year's 32 launches cleared the first-year sales bar.

32 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
32
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Philadelphia Eagles Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

Brands

34 rising

Sellers

46

Top-5 brand share

65%

Top 20: 94%

Top-5 click share

22%

Top 20: 56%

Open market

31%

  • Brand 123%
  • Brand 214%
  • Brand 312%
  • Brand 411%
  • Brand 55%
  • Brand 64%

Demand

Philadelphia Eagles Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Nov, Dec · busiest ÷ quietest = 9.2×

Search terms

Top Philadelphia Eagles Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eagles helmet39K/yr
  • philadelphia eagles kids30K/yr
  • philadelphia eagles helmet15K/yr
  • philadelphia eagles football15K/yr
  • eagles kids merch12K/yr
  • eagles kids18K/yr
  • philadelphia eagles toys11K/yr
  • eagles merch kids18K/yr
  • kids eagles gear13K/yr
  • philadelphia eagles youth10K/yr

Reviews and returns

What reviews say buyers love and hate about Philadelphia Eagles Kids

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Size-Overall”
2.6%of orders come back
“The pieces are tiny”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Philadelphia Eagles Kids questions

Answered from the same tracked data.