Pepper Spray Holster

Shoppers searched for this 323K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.

Searches, last 12 months

323K

Growth, 90 days vs prior 90

-3.1%

Conversion, latest week

2.9%

Market size, estimated

$142Ka year

Peak month

August1.2× the quietest month

Top search term

pepper spray holster64K searches a year

Listings sell for $15.28 on average, from $8.84 to $31.12. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $15.28 that is $4K to $8K a year per listing.

Average price

$15.28inside the $15 to $100 sweet spot

Price range

$8.84–$31.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

2.1%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #165 within Tactical & Personal Defense. It carries 1,591 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#165in Tactical & Personal Defense

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

1,591per listing

Listings tracked

23

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

64 months