Penny Board
FailBuyers convert on only 0.9% of searches, so Penny Board is a Fail.
- Flapen Score
- 38 / 100Ranks 6,453 of 8,101 Sports & Outdoors niches · −9 vs the category median of 4738
- Market size
- $75K/yr215K searches / yr
- 90-day growth
- +0.7%search demand this quarter
- Competition
- 45%top-5 click share · 11 brands · 15 sellers
Flapen Score
Penny Board against its category
The dotted line is the Sports & Outdoors average. Past it, Penny Board is stronger. Inside it, weaker.
Market
The Penny Board market on Amazon at a glance
Shoppers on Amazon United States searched for Penny Board 215K times last year and spent an estimated $75K. The top 5 brands take 86% of clicks. Demand peaks in Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.
- Searches, last 12 months
- 215K
- Growth, 90 days vs prior 90
- +0.7%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $75Ka year
- Peak month
- December2.4× the quietest month
- Top search term
- penny board153K searches a year
02 · Price
A sale here is worth $40.07.
Listings sell for $40.07 on average, from $21.52 to $100.30. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $40.07 that is $0 to $4K a year per listing.
- Average price
- $40.07inside the $15 to $100 sweet spot
- Price range
- $21.52–$100.30
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 4.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
72% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #60 within Skates, Skateboards & Scooters. It carries 3,969 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 86%
- Out of stock, average day
- 12.8%
- Average rank
- #60in Skates, Skateboards & Scooters
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 3,969per listing
- Listings tracked
- 29
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 66 months
Products
Top Penny Board products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Retrospec Quip Mini Cruiser Skateboard 22.5 and 27 Classic Retro Plastic Cruiser Complete Skateboard with ABEC 7 Bearings and PU Wheels Compact Board with Grippy Molded Waffle Deck
- Price
- $35.06
- Rating
- 4.6/5
- Reviews
- 9,629
- Age
- 5y ago

Penny Australia 22 Inch Ice Penny Board The Original Plastic Skateboard
- Price
- $69.27
- Rating
- 4.8/5
- Reviews
- 621
- Age
- 7y ago

Retrospec Quip Mini Cruiser Skateboard 22.5 and 27 Classic Retro Plastic Cruiser Complete Skateboard with ABEC 7 Bearings and PU Wheels Compact Board with Grippy Molded Waffle Deck
- Price
- $34.65
- Rating
- 4.6/5
- Reviews
- 9,629
- Age
- 5y ago

Penny Australia 27 Inch Stringer Board The Original Plastic Skateboard
- Price
- $72.20
- Rating
- 4.8/5
- Reviews
- 231
- Age
- 7y ago

KMX 22 and 27 Classic Mini Cruiser Skateboard for Kids Adults
- Price
- $32.95
- Rating
- 4.7/5
- Reviews
- 1,640
- Age
- 5y ago
Trending
estimated 90-day click momentum
Skateboards Complete 26 Inches Bigger Long Skateboard for Kids Teens Adults Beginners
- Price
- $30.02
- Rating
- 4.6/5
- Reviews
- 25
- Age
- 4y ago

KMX 22 and 27 Classic Mini Cruiser Skateboard for Kids Adults
- Price
- $41.40
- Rating
- 4.7/5
- Reviews
- 1,640
- Age
- 11mo ago

Retrospec Quip Mini Cruiser Skateboard 22.5 And 27 Classic Retro Plastic Cruiser Complete Skateboard With ABEC 7 Bearings And PU Wheels Compact Board With Grippy Molded Waffle Deck
- Price
- $42.58
- Rating
- 4.3/5
- Reviews
- 2,575
- Age
- 5y ago

Magneto 27.5 x 7.5 Cruiser Deck Complete Skateboard - Tribal 7-Ply Canadian Maple - Double Kick Concave & Lightweight Wood Deck - Safe Skateboard Wood for Kids Teens & Adults
- Price
- $49.27
- Rating
- 4.6/5
- Reviews
- 4,079
- Age
- 8y ago

KMX 22 and 27 Classic Mini Cruiser Skateboard for Kids Adults
- Price
- $44.67
- Rating
- 4.7/5
- Reviews
- 1,640
- Age
- 11mo ago
Newest
by launch date
KMX 22 and 27 Classic Mini Cruiser Skateboard for Kids Adults
- Price
- $44.67
- Rating
- 4.7/5
- Reviews
- 1,640
- Age
- 11mo ago

KMX 22 and 27 Classic Mini Cruiser Skateboard for Kids Adults
- Price
- $32.87
- Rating
- 4.7/5
- Reviews
- 1,640
- Age
- 11mo ago

KMX 22 and 27 Classic Mini Cruiser Skateboard for Kids Adults
- Price
- $41.40
- Rating
- 4.7/5
- Reviews
- 1,640
- Age
- 11mo ago

Retrospec Quip Mini Cruiser Adult Skateboard - 22.5in Compact Board with ABEC-7 Bearings & PU Wheels - Waffle Grip Deck for Smooth Riding - Portable 5lb Design
- Price
- $35.23
- Rating
- 4.6/5
- Reviews
- 9,629
- Age
- 2y ago

Retrospec Quip Mini Cruiser Adult Skateboard - 22.5in Compact Board with ABEC-7 Bearings & PU Wheels - Waffle Grip Deck for Smooth Riding - Portable 5lb Design
- Price
- $35.19
- Rating
- 4.6/5
- Reviews
- 9,629
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
15
Est. top-5 brand share
86%
Top 20: 100%
Est. top-5 click share
45%
Top 20: 88%
Open market
9%
- Retrospec37%
- Penny Australia20%
- KMX16%
- Meketec8%
- Cyboard5%
- SK8MEMO5%
- Open — no brand owns it (5 brands, 9%)
Demand
Penny Board search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.4×
Search terms
Top Penny Board search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- penny board153K/yr
- penny skateboard17K/yr
- penny board for kids9K/yr
- penny board 27 inch8K/yr
- nickel board6K/yr
- penny boards6K/yr
- pennyboard5K/yr
- plastic skateboard3K/yr
- penny board adult4K/yr
- penny board 22 inch3K/yr
Reviews and returns
What reviews say buyers love and hate about Penny Board
We read the reviews and the return reasons for every product selling here.
“They are too short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Penny Board questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









