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Penn State Sweatshirt

Fail

The top 5 brands take 98% of clicks, so Penn State Sweatshirt is a Fail.

Flapen Score
25
25 / 100
Ranks 7,925 of 8,101 Sports & Outdoors niches · −22 vs the category median of 47
Market size
$49K/yr173K searches / yr
90-day growth
-27.1%search demand this quarter
Competition
69%top-5 click share · 6 brands · 7 sellers

Flapen Score

Penn State Sweatshirt against its category

The dotted line is the Sports & Outdoors average. Past it, Penn State Sweatshirt is stronger. Inside it, weaker.

25Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Penn State Sweatshirt market on Amazon at a glance

Shoppers on Amazon United States searched for Penn State Sweatshirt 173K times last year and spent an estimated $49K. The top 5 brands take 98% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 25 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -27.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
173K
Growth, 90 days vs prior 90
-27.1%
Conversion, latest week
0.8%
Market size, estimated
$49Ka year
Peak month
December14.9× the quietest month
Top search term
penn state sweatshirt64K searches a year

02 · Price

A sale here is worth $37.32.

Listings sell for $37.32 on average, from $33.16 to $48.42. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $37.32 that is $0 to $4K a year per listing.

Average price
$37.32inside the $15 to $100 sweet spot
Price range
$33.16–$48.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
5.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 35% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #962 within Sweatshirts & Hoodies. It carries 2,010 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
35%
Out of stock, average day
3.5%
Average rank
#962in Sweatshirts & Hoodies
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
2,010per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Penn State Sweatshirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

7

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

0%

  • Brand 182%
  • Brand 27%
  • Brand 35%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

Penn State Sweatshirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 14.9×

Search terms

Top Penn State Sweatshirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • penn state sweatshirt64K/yr
  • penn state hoodie43K/yr
  • penn state crewneck8K/yr
  • penn state sweatshirt women9K/yr
  • penn state hoodie men10K/yr
  • penn state hoodie women4K/yr
  • penn state sweater5K/yr
  • penn state sweatshirt men8K/yr
  • penn state womens sweatshirt6K/yr
  • penn state crewneck sweatshirt5K/yr

Reviews and returns

What reviews say buyers love and hate about Penn State Sweatshirt

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Value For Money”
33%of negative reviews mention “Size-Overall”
5.8%of orders come back
“Too long”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Penn State Sweatshirt questions

Answered from the same tracked data.