Penn State
MaybeProducts sell for $27.08 on average, inside the sweet spot. But buyers convert on only 2.3% of searches, so Penn State is a Maybe.
- Flapen Score
- 61 / 100Top 9% of 8,101 Sports & Outdoors niches · +14 vs the category median of 4761
- Market size
- $457K/yr730K searches / yr
- 90-day growth
- +39.4%search demand this quarter
- Competition
- 23%top-5 click share · 31 brands · 39 sellers
Flapen Score
Penn State against its category
The dotted line is the Sports & Outdoors average. Past it, Penn State is stronger. Inside it, weaker.
Market
The Penn State market on Amazon at a glance
Shoppers on Amazon United States searched for Penn State 730K times last year and spent an estimated $457K. The top 5 brands take 71% of clicks. Demand peaks in Sep–Nov–Dec. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 730K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +39.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $457K a year.
- Searches, last 12 months
- 730K
- Growth, 90 days vs prior 90
- +39.4%
- Conversion, latest week
- 2.3%
- Market size, estimated
- $457Ka year
- Peak month
- December9.3× the quietest month
- Top search term
- penn state265K searches a year
02 · Price
A sale here is worth $27.08.
Listings sell for $27.08 on average, from $8.61 to $81.11. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 0 to 100 of them. At $27.08 that is $0 to $3K a year per listing.
- Average price
- $27.08inside the $15 to $100 sweet spot
- Price range
- $8.61–$81.11
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #2,967 within T-Shirts. It carries 851 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 53%
- Out of stock, average day
- 4.7%
- Average rank
- #2,967in T-Shirts
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 851per listing
- Listings tracked
- 102
04 · Newcomers
1 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Penn State products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Penn State Officially Licensed Adult Arch Logo Ultra Soft Style Short Sleeve T-Shirt Small Light Blue
- Price
- $21.86
- Rating
- 4.6/5
- Reviews
- 323
- Age
- 5y ago

Penn State Officially Licensed Adult Arch Logo Short Sleeve Tshirt XL Graphite Grey
- Price
- $22.06
- Rating
- 4.6/5
- Reviews
- 323
- Age
- 5y ago

Penn State Officially Licensed Adult Arch Logo Ultra Soft Style Short Sleeve T-Shirt Medium Light Pink
- Price
- $22.14
- Rating
- 4.6/5
- Reviews
- 323
- Age
- 3y ago

Penn State Nittany Lions Arch Over Navy Officially Licensed T-Shirt
- Price
- $21.53
- Rating
- 4.5/5
- Reviews
- 300
- Age
- 3y ago

The Family Clothesline Penn State Officially Licensed Adult Arch Logo Hoodie Sweatshirt Large Oxford Grey
- Price
- $40.01
- Rating
- 4.7/5
- Reviews
- 283
- Age
- 5y ago
Trending
estimated 90-day click momentum
Penn State Officially Licensed Adult Arch Logo Ultra Soft Style Short Sleeve Tshirt Small Ash Grey
- Price
- $22.11
- Rating
- 4.6/5
- Reviews
- 323
- Age
- 5y ago

Penn State Officially Licensed Adult Logo Block Short Sleeve T-Shirt Large Dark Heather Grey
- Price
- $21.98
- Rating
- 4.4/5
- Reviews
- 144
- Age
- 6y ago

Penn State Officially Licensed Adult Wrestling Short Sleeve T-Shirt Large Navy
- Price
- $22.26
- Rating
- 4.6/5
- Reviews
- 72
- Age
- 5y ago

The Family Clothesline Penn State Officially Licensed Adult Arch Logo Hoodie Sweatshirt Large Oxford Grey
- Price
- $40.01
- Rating
- 4.7/5
- Reviews
- 283
- Age
- 5y ago

Penn State Officially Licensed Adult Arch Logo Ultra Soft Style Short Sleeve T-Shirt Medium Light Pink
- Price
- $22.14
- Rating
- 4.6/5
- Reviews
- 323
- Age
- 3y ago
Newest
by launch date
NCAA No Show Tab Socks - Penn State Nittany Lions Navy Blue/White Large
- Price
- $17.75
- Rating
- 4.8/5
- Reviews
- 332
- Age
- 1y ago

Pen State Neon Sign for Room Decor Neon Light LED Team Sign Sports Neon Sign for Man Cave Wall Decor University Dormitory Decoration USB Powered Dimmable 15.2*10.8
- Price
- $36.36
- Rating
- 4.8/5
- Reviews
- 618
- Age
- 2y ago

Penn State Stickers & Decals 14 Pc Set Car & Water Bottle PSU
- Price
- $12.65
- Rating
- 4.8/5
- Reviews
- 2,018
- Age
- 2y ago

Penn State Nittany Lions 46 x 60 NCAA Officially Licensed Throw Blanket Super Soft Lightweight Fleece Blanket for Game Day Dorms Couch Travel & Tailgating Comfort
- Price
- $29.36
- Rating
- 4.6/5
- Reviews
- 721
- Age
- 2y ago

Penn State Officially Licensed Womens Arch Logo Cropped Short Sleeve T-Shirt XS/Small White
- Price
- $30.04
- Rating
- 3.9/5
- Reviews
- 4
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 23% of clicks, no more. An open shelf where new products get seen.
Brands
31 falling
Sellers
39
Est. top-5 brand share
71%
Top 20: 94%
Est. top-5 click share
23%
Top 20: 50%
Open market
26%
- The Family Clothesline51%
- LOGOVISION7%
- Elite Authentics5%
- Northwest4%
- Blue 843%
- TCK3%
Demand
Penn State search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Nov, Dec · busiest ÷ quietest = 9.3×
Search terms
Top Penn State search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- penn state265K/yr
- penn state merchandise144K/yr
- penn state shirt97K/yr
- penn state merch19K/yr
- penn state gifts29K/yr
- penn state womens apparel98K/yr
- penn state apparel20K/yr
- penn state football19K/yr
- penn state gear7K/yr
- penn state accessories7K/yr
Reviews and returns
What reviews say buyers love and hate about Penn State
We read the reviews and the return reasons for every product selling here.
“Cheap”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Penn State questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









