Pen Fishing Rod

Shoppers searched for this 225K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +73.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months

225K

Growth, 90 days vs prior 90

+73.9%

Conversion, latest week

1.4%

Market size, estimated

$76Ka year

Peak month

June2.5× the quietest month

Top search term

pen fishing rod56K searches a year

Listings sell for $24.94 on average, from $5.68 to $71.21. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $24.94 that is $0 to $2K a year per listing.

Average price

$24.94inside the $15 to $100 sweet spot

Price range

$5.68–$71.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.9%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #156 within Rod & Reel Combos. It carries 1,161 reviews at 3.75 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

94%

Out of stock, average day

2.2%

Average rank

#156in Rod & Reel Combos

Average rating

3.75 starsAmazon United States average 4.42 stars

Average reviews

1,161per listing

Listings tracked

18

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months