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Patriots Mug

Skip it

Soft demand (-52.9% this quarter) — this niche doesn't clear our bar today.

Market size 10Growth 0Conversion 54Competition 75Returns 78Price range 82Avg price 90Brand share 4Review moat 75Quality gap 24

Avg price

Great$20.82

avg listing price — sweet spot $15–$100

Price range

Great$10.97–$34.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.8%

return rate — above 5% kills the launch gate

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Review moat

Good505.6

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$41K

$41K/yr · 44K searches

Brand share

Bad99%

top-5 brand share — brand-locked demand

Growth

Bad-52.9%

90-day search growth — must beat 0% to launch

Is patriots mug profitable on Amazon?

According to Flapen's Amazon United States niche tracking, patriots mug is a $41K/yr Amazon United States market (44K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 41/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

patriots mug market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$42K–$52K
units × avg price
Conversion rate
4.5%
Avg BSR
#478
Page quality
0%
Prime
84%
Sponsored
64%
Out of stock
15.7%
Avg brand age
61 months
Avg seller age
181 days

Competition: brands, sellers & click share

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

Brands

6 flat

Sellers

16

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

40%

Top 20: 93%

Open market

0%

  • Rico Industries41%
  • Boelter Brands30%
  • The Memory Company16%
  • Logo Brands10%
  • KNKYQRS2%
  • Greater Distance1%

patriots mug demand & seasonality

Weekly Amazon search volume, last 31 weeks — -52.9% search growth over the last 90 days.
5K3KSpike '26Dec '25Jan '26Mar '26Apr '26May '26Jun '26

Top patriots mug search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • patriots mug12K/yr
  • red sox mug5K/yr
  • red sox coffee mug5K/yr
  • patriots coffee mug10K/yr
  • new england patriots coffee mug7K/yr
  • new england patriots mug5K/yr
All search terms

Top patriots mug products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$2K9%$4K12%$5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about patriots mug

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall33%

“Mug was well made”

Color14%

“Color is pretty”

Size-Overall10%

“Good size”

Value For Money8%

“Its worth every penny”

Advertised Vs Actual Product8%

“It was exactly as described”

Weight Light4%

“the mug has a nice weight to it”

Strength4%

“sturdy”

Thickness4%

“It seems thick enough so it just makes you wonder why you would feel a hot heat”

Stain Resistance4%

“Great quality holds up against coffee stains and multiple washings”

Gifting Purpose3%

“This was a gift”

What buyers complain about

Quality-Overall25%

“quality is questionable”

Heating21%

“It's going to burn after about 10 seconds so I'm going to put it down till it cools off”

Value For Money8%

“Was hesitant because of the price”

Top return reasons

Size-Overall33%
Advertised Vs Actual Product23%
Color17%
Leak-Proof13%
Scratch Resistance7%
Design-Overall7%

Common patriots mug questions

Is patriots mug profitable to sell on Amazon United States?
The niche generates $41K/yr across 25 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -52.9%. Flapen's verdict: Skip it (41/100).
How competitive is the patriots mug niche?
6 brands and 16 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in patriots mug?
Top complaints mined from reviews: Quality-Overall, Heating, Value For Money. The return rate is 1.8%.
What does it cost to enter the patriots mug niche?
Listings span $10.97–$34.87; the average listing price is $20.82 (sweet spot $15–$100). The average incumbent carries 506 reviews — the moat a new listing must climb.