Patriots Hat
Worth a lookShows a sweet-spot price point ($29.66 avg), but soft demand (-86.9% this quarter) keeps it on the watch list.
Avg price
Incredible$29.66avg listing price — sweet spot $15–$100
Competition
Great30%top-5 click share — an open shelf
Review moat
Great368.78avg incumbent reviews — the moat a new listing must climb
Price range
Great$8.33–$48.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Market size
Good$348K$348K/yr · 725K searches
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-86.9%90-day search growth — must beat 0% to launch
Is patriots hat profitable on Amazon?
According to Flapen's Amazon United States niche tracking, patriots hat is a $348K/yr Amazon United States market (725K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Worth a look — 51/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
patriots hat market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 10K–13K
- avg 0–100/product
- Revenue / yr
- $297K–$371K
- units × avg price
- Conversion rate
- 1.6%
- Avg BSR
- #4,224
- Page quality
- 0%
- Prime
- 71%
- Sponsored
- 44%
- Out of stock
- 40.6%
- Avg brand age
- 35 months
- Avg seller age
- 175 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.Brands
26 rising
Sellers
47
Top-5 brand share
77%
Top 20: 97%
Top-5 click share
30%
Top 20: 67%
Open market
20%
- New Era37%
- Kneenow16%
- 4714%
- FOCO8%
- Terojnkl3%
- singwe2%
patriots hat demand & seasonality
Weekly Amazon search volume, last 104 weeks — -86.9% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 11.9×
Top patriots hat search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- patriots hat224K/yr
- new england patriots hat169K/yr
- patriot hat14K/yr
- patriot hats for men8K/yr
- new england patriots hats for men23K/yr
- patriot hats5K/yr
- new england patriots hats15K/yr
- patriots hat for men22K/yr
- patriots hats18K/yr
- new england hat5K/yr
Top patriots hat products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Football Hat for Men Women Vintage Embroidered City Hats Apparel Gifts Classic Baseball Cap
Kneenow$23.674.6★196 rev
47 Mens Royal New England Patriots Throwback Clean Up Adjustable Hat
47$34.655.0★4 rev
New Era Mens Navy New England Patriots 9FIFTY Snapback Hat
New Era$39.205.0★4 rev
New Era NFL 9FIFTY Black On Black Adjustable Snapback Hat Cap One Size Fits All - New England Patriots Black
New Era$35.554.8★948 rev
Kneenow Sport Hat for Men Women Football Fans Hats Apparel Gifts Accessories
Kneenow$20.784.8★108 rev
Newest
by launch date
New Era Mens Brown/Navy New England Patriots Team Patch Split Panel 9SEVENTY Adjustable Trucker Hat
New Era$43.090 rev
New Era Mens Navy New England Patriots Core Team 9FORTY Adjustable Hat
New Era$34.6316 rev
New Era Mens Navy New England Patriots Core Team Script 9FIFTY Snapback Hat
New Era$39.412 rev
New Era Mens Navy New England Patriots 9FIFTY Snapback Hat
New Era$39.204 rev
New Era Mens Navy New England Patriots 9SEVENTY Trucker Adjustable Hat
New Era$37.524 rev
Trending
90-day click momentum
250 Anniversary USA Hat 1776-2026 United States 250th Hats America Patriotic Baseball Cap for Men Women Embroidered Black
singwe$26.254.2★
New Era Mens Navy New England Patriots Core Team 9FORTY Adjustable Hat
New Era$34.634.6★
New Era Mens Brown/Navy New England Patriots Team Patch Split Panel 9SEVENTY Adjustable Trucker Hat
New Era$43.090.0★
New Era Mens Navy New England Patriots 9FIFTY Snapback Hat
New Era$39.205.0★
New Era Mens Navy New England Patriots 9SEVENTY Trucker Adjustable Hat
New Era$37.525.0★
What reviews say buyers love and hate about patriots hat
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality, A great Father's Day gift”
“Excellent fit”
“Great Value”
“Vibrant colors”
“As advertised”
“very well constructed”
“Comfortable”
“the stitching is clean”
“Beautiful embroidery”
“Was a gift”
What buyers complain about
“Way too oversized”
“Looks a bit on the cheap side”
“Weird shape”
“Consequently, it arrived wrinkled”
“The picture shown is deceiving”
“The colors were dull”
“the hat material is flimsy”
“was expensive”
“The material isnt super thick premium hat material”
“the size adjusting arrangement does not stay adjusted”
Top return reasons
Common patriots hat questions
- Is patriots hat profitable to sell on Amazon United States?
- The niche generates $348K/yr across 59 tracked products. 13 of 32 products launched in the last 360 days are still selling. 90-day search growth is -86.9%. Flapen's verdict: Worth a look (51/100).
- How competitive is the patriots hat niche?
- 26 brands and 47 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in patriots hat?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Shape/Style. The return rate is 1.8%.
- When does demand for patriots hat peak?
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 11.9× the quietest.
- What does it cost to enter the patriots hat niche?
- Listings span $8.33–$48.47; the average listing price is $29.66 (sweet spot $15–$100). The average incumbent carries 369 reviews — the moat a new listing must climb.