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Panini Contenders Football Cards 2023

Skip it

Soft demand (-50.5% this quarter) — this niche doesn't clear our bar today.

Market size 4Growth 0Conversion 8Competition 69Returns 73Price range 57Avg price 94Brand share 15Review moat 95Quality gap 97

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Review moat

Incredible97.78

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$46.82

avg listing price — sweet spot $15–$100

Returns

Good2.1%

return rate — above 5% kills the launch gate

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Price range

Good$11.34–$159.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad94%

top-5 brand share — brand-locked demand

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$15K

$15K/yr · 53K searches

Growth

Bad-50.5%

90-day search growth — must beat 0% to launch

Is panini contenders football cards 2023 profitable on Amazon?

According to Flapen's Amazon United States niche tracking, panini contenders football cards 2023 is a $15K/yr Amazon United States market (53K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Mar–Dec. Verdict: Skip it — 43/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

panini contenders football cards 2023 market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$35K–$47K
units × avg price
Conversion rate
0.6%
Avg BSR
#476
Page quality
0%
Prime
72%
Sponsored
67%
Out of stock
7.7%
Avg brand age
55 months
Avg seller age
152 days

Competition: brands, sellers & click share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

67

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

44%

Top 20: 85%

Open market

4%

  • Generic34%
  • Panini23%
  • Superior Sports Investments16%
  • High Cheese16%
  • Topps5%
  • Presstine Marketing2%
  • Open — no brand owns it (3 brands, 4%)

panini contenders football cards 2023 demand & seasonality

Weekly Amazon search volume, last 77 weeks — -50.5% search growth over the last 90 days.
2K2KSpike '25Prime Day '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Dec · busiest ÷ quietest = 2.4×

Top panini contenders football cards 2023 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • autograph football cards16K/yr
  • autograph sports cards8K/yr
  • football cards guaranteed autograph6K/yr
  • autograph cards5K/yr
  • football cards autographs memorabilia8K/yr
  • jersey cards5K/yr
  • jersey football cards5K/yr
All search terms

Top panini contenders football cards 2023 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$6098%$1K12%$2K16%$2K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about panini contenders football cards 2023

What buyers praise and complain about, mined from review topics.

What buyers love

Collectibles37%

“Awesome collection of cards”

Value For Money18%

“WORTH THE PRICE”

Quality-Overall15%

“The card quality is decent”

Advertised Vs Actual Product10%

“Just as shown”

Gifting Purpose9%

“Christmas gift”

Fun/Entertainment Experience4%

“Fun cards to open”

Suitability Beginner1%

“Great for beginners”

Certifications1%

“Met my approval”

Ease Of Use1%

“Good use of their free time”

Durability1%

“Couldnt believe it been trying to pull one for a long time”

What buyers complain about

Value For Money56%

“Overpriced”

Quality-Overall29%

“very poor quality”

Advertised Vs Actual Product4%

“False advertising”

Size-Overall2%

“I thought there would be 10 foil packs of cards because the box was so big”

Print Quality1%

“Printed all messed up along with bad cutting”

Fun/Entertainment Experience1%

“thats the fun of the chase dont work out all the time”

Shooting1%

“it's always a crap shoot with cards”

Product Condition1%

“not in new condition”

Gifting Purpose1%

“Not a good gift for anyone who is in the hobby or even starting out”

Material Quality1%

“I just threw in garbage cause it wasn't worth the plastic it was put in”

Top return reasons

Value For Money42%
Advertised Vs Actual Product35%
Quality-Overall7%
Size-Overall4%
Certifications3%
Product Condition3%
Gifting Purpose3%
Scratch Resistance2%
Moist/Dry1%
Defective Material/Parts1%

Common panini contenders football cards 2023 questions

Is panini contenders football cards 2023 profitable to sell on Amazon United States?
The niche generates $15K/yr across 36 tracked products. 11 of 19 products launched in the last 360 days are still selling. 90-day search growth is -50.5%. Flapen's verdict: Skip it (43/100).
How competitive is the panini contenders football cards 2023 niche?
9 brands and 67 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in panini contenders football cards 2023?
Top complaints mined from reviews: Value For Money, Quality-Overall, Advertised Vs Actual Product. The return rate is 2.1%.
When does demand for panini contenders football cards 2023 peak?
Demand peaks in Mar–Dec; the busiest month runs 2.4× the quietest.
What does it cost to enter the panini contenders football cards 2023 niche?
Listings span $11.34–$159.50; the average listing price is $46.82 (sweet spot $15–$100). The average incumbent carries 98 reviews — the moat a new listing must climb.