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Padres

Fail

Buyers convert on only 1.2% of searches, so Padres is a Fail.

Flapen Score
44
44 / 100
Ranks 4,936 of 8,101 Sports & Outdoors niches · −3 vs the category median of 47
Market size
$160K/yr568K searches / yr
90-day growth
+25.7%search demand this quarter
Competition
44%top-5 click share · 20 brands · 49 sellers

Flapen Score

Padres against its category

The dotted line is the Sports & Outdoors average. Past it, Padres is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Padres market on Amazon at a glance

Shoppers on Amazon United States searched for Padres 568K times last year and spent an estimated $160K. The top 5 brands take 83% of clicks. Demand peaks in May–Aug–Sep–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 568K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $160K a year.

Searches, last 12 months
568K
Growth, 90 days vs prior 90
+25.7%
Conversion, latest week
1.2%
Market size, estimated
$160Ka year
Peak month
September6.2× the quietest month
Top search term
padres166K searches a year

02 · Price

A sale here is worth $23.82.

Listings sell for $23.82 on average, from $7.42 to $39.10. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $23.82 that is $2K to $6K a year per listing.

Average price
$23.82inside the $15 to $100 sweet spot
Price range
$7.42–$39.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
5.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #6,650 within T-Shirts. It carries 1,398 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
91%
Out of stock, average day
3.6%
Average rank
#6,650in T-Shirts
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
1,398per listing
Listings tracked
43

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
35 months

Products

Top Padres products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

49

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

44%

Top 20: 80%

Open market

14%

  • Brand 141%
  • Brand 214%
  • Brand 313%
  • Brand 413%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (14 brands, 14%)

Demand

Padres search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Aug, Sep, Dec · busiest ÷ quietest = 6.2×

Search terms

Top Padres search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • padres166K/yr
  • san diego padres135K/yr
  • padres shirt83K/yr
  • san diego padres shirt55K/yr
  • padres merch28K/yr
  • padres gear20K/yr
  • san diego padres women10K/yr
  • sd padres10K/yr
  • san diego padres city connect6K/yr
  • san diego padres womens apparel5K/yr

Reviews and returns

What reviews say buyers love and hate about Padres

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
25%of negative reviews mention “Size-Overall”
5.6%of orders come back
“awkward fit”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Padres questions

Answered from the same tracked data.