Skip to content

Paddle Board Cooler

Pass

Paddle Board Cooler scores 68 out of 100, a Pass. Shoppers spend an estimated $236K a year here, search demand grew +414.8% this quarter, and an estimated 3.3% of orders come back.

Flapen Score
68
68 / 100
Top 2% of 8,101 Sports & Outdoors niches · +21 vs the category median of 47
Market size
$236K/yr347K searches / yr
90-day growth
+414.8%search demand this quarter
Competition
32%top-5 click share · 27 brands · 33 sellers

Flapen Score

Paddle Board Cooler against its category

The dotted line is the Sports & Outdoors average. Past it, Paddle Board Cooler is stronger. Inside it, weaker.

68Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Paddle Board Cooler market on Amazon at a glance

Shoppers on Amazon United States searched for Paddle Board Cooler 347K times last year and spent an estimated $236K. The top 5 brands take 49% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 68 out of 100, a Pass.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 347K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +414.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $236K a year.

Searches, last 12 months
347K
Growth, 90 days vs prior 90
+414.8%
Conversion, latest week
2.0%
Market size, estimated
$236Ka year
Peak month
July27.7× the quietest month
Top search term
paddle board cooler166K searches a year

02 · Price

A sale here is worth $33.29.

Listings sell for $33.29 on average, from $10.12 to $56.14. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $33.29 that is $3K to $8K a year per listing.

Average price
$33.29inside the $15 to $100 sweet spot
Price range
$10.12–$56.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.0% of listings are out of stock. The average listing ranks #164 within Camp Kitchen. It carries 227 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
14.0%
Average rank
#164in Camp Kitchen
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
227per listing
Listings tracked
45

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
40 months

Products

Top Paddle Board Cooler products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

27 rising

Sellers

33

Top-5 brand share

49%

Top 20: 95%

Top-5 click share

32%

Top 20: 76%

Open market

45%

  • Brand 114%
  • Brand 212%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Paddle Board Cooler search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 27.7×

Search terms

Top Paddle Board Cooler search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • paddle board cooler166K/yr
  • paddleboard cooler65K/yr
  • cooler for paddle board18K/yr
  • paddle board cooler waterproof30K/yr
  • paddleboard cooler waterproof20K/yr
  • sup cooler16K/yr
  • waterproof cooler for paddle board8K/yr
  • sup cooler for paddle board7K/yr
  • paddle board ice chest6K/yr
  • paddle board cooler bag5K/yr

Reviews and returns

What reviews say buyers love and hate about Paddle Board Cooler

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Size-Overall”
15%of negative reviews mention “Leak-Proof”
3.3%of orders come back
“the cooler leaks”
A buyer, on “Leak-Proof”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Paddle Board Cooler questions

Answered from the same tracked data.