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Outdoor Master Ski Goggles

Fail

Demand is soft, at -91.0% this quarter, so Outdoor Master Ski Goggles is a Fail.

Flapen Score
30
30 / 100
Ranks 7,634 of 8,101 Sports & Outdoors niches · −17 vs the category median of 47
Market size
$133K/yr274K searches / yr
90-day growth
-91.0%search demand this quarter
Competition
39%top-5 click share · 4 brands · 47 sellers

Flapen Score

Outdoor Master Ski Goggles against its category

The dotted line is the Sports & Outdoors average. Past it, Outdoor Master Ski Goggles is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outdoor Master Ski Goggles market on Amazon at a glance

Shoppers on Amazon United States searched for Outdoor Master Ski Goggles 274K times last year and spent an estimated $133K. All 4 brands take every click. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 274K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -91.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $133K a year.

Searches, last 12 months
274K
Growth, 90 days vs prior 90
-91.0%
Conversion, latest week
0.4%
Market size, estimated
$133Ka year
Peak month
January17.9× the quietest month
Top search term
smith goggles68K searches a year

02 · Price

A sale here is worth $110.25.

Listings sell for $110.25 on average, from $11.46 to $322.02. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $110.25 that is $11K to $28K a year per listing.

Average price
$110.25above the $15 to $100 sweet spot
Price range
$11.46–$322.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$11K–$28K
Returns
11.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #653 within Winter Sports. It carries 726 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
100%
Out of stock, average day
15.0%
Average rank
#653in Winter Sports
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
726per listing
Listings tracked
47

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Outdoor Master Ski Goggles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

4 flat

Sellers

47

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

39%

Top 20: 79%

Open market

0%

  • Brand 170%
  • Brand 224%
  • Brand 35%
  • Brand 41%

Demand

Outdoor Master Ski Goggles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Prime Day '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 17.9×

Search terms

Top Outdoor Master Ski Goggles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • smith goggles68K/yr
  • outdoor master goggles36K/yr
  • outdoor master ski goggles26K/yr
  • smith snow goggles14K/yr
  • smith squad goggles17K/yr
  • smith ski goggles men14K/yr
  • smith goggles women8K/yr
  • outdoormaster ski goggles8K/yr
  • ski goggles women smith6K/yr
  • smith ski goggles women16K/yr

Reviews and returns

What reviews say buyers love and hate about Outdoor Master Ski Goggles

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Size-Overall”
19%of negative reviews mention “Size-Overall”
11.1%of orders come back
“Massive”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Outdoor Master Ski Goggles questions

Answered from the same tracked data.