Oura Ring Rose Gold

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

42K

Growth, 90 days vs prior 90

-26.2%

Conversion, latest week

0.2%

Market size, estimated

$20Ka year

Top search term

oura ring rose gold13K searches a year

Listings sell for $198.15 on average, from $9.81 to $487.84. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 100 to 250 of them. At $198.15 that is $20K to $50K a year per listing.

Average price

$198.15above the $15 to $100 sweet spot

Price range

$9.81–$487.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

100–250

Revenue per listing a year

$20K–$50K

Returns

12.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,512 within Fitness Technology. It carries 3,372 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#2,512in Fitness Technology

Average rating

4.01 starsAmazon United States average 4.42 stars

Average reviews

3,372per listing

Listings tracked

13

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

25 months